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Temperafarben

Temperafarben shows low returns (0.6%), but a small market ($73K/yr) keeps it on the watch list.

Flapen Score

53
Worth a look

Top 27% of 4,240 Küche, Haushalt & Wohnen niches · +5 vs the category median of 48

Market size 18Growth 35Conversion 67Competition 51Returns 97Price range 66Avg price 74Brand share 73Review moat 68Quality gap 32
This niche Category average · 4,240 niches

Is Temperafarben profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Temperafarben is a €73K/yr Amazon Germany market (82K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Worth a look — 53/100.

Temperafarben: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +7.6% over the last 90 days and 6.0% of searches end in a purchase.

€73K

revenue / yr

Units sold / yr8K
Search volume / yr+7.6%82K
Conversion rate6.0%
Avg price€14.89

Who owns the niche?

The top 5 brands hold 61% of demand, so 39% of the market is open.

39%

open market share

Brands · sellers18 · 90
Top-5 product click share54%
Open market39%
Avg brand age74 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement69%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews792

Top Temperafarben products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€7K€11K€15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

90

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

54%

Top 20: 95%

Open market

33%

  • Koh-I-Noor17%
  • AERO14%
  • JOLLY13%
  • Eberhard Faber9%
  • Pelikan8%
  • Nicpro6%

Temperafarben demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume82KCVR6.0%Products26Brands18Top 5 Brands61%OOS Rate12.2%Rating4.6★Reviews792Avg BSR#234
5K4KSpike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 5.2×

Top Temperafarben search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • temperafarben46K/yr
  • tempera farben10K/yr
  • tempera6K/yr
  • temperafarben tuben10K/yr
  • temperafarben kinder3K/yr
  • temperafarbe5K/yr
  • tubenfarben schule3K/yr

What reviews say buyers love and hate about Temperafarben

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews
Farbe53%

breites Farbangebot

Preis-Leistungs-Verhältnis9%

Preis/Leistung 👍 Für den Preis absolut zu empfehlen

Qualität insgesamt8%

Bestimmt in Ordnung

Benutzerfreundlichkeit5%

einfache Handhabung.

Einfache Reinigung4%

Gut abwaschbar

What buyers complain about

81% of reviews
Lackqualität22%

Man schiebt die Farben nur hin und her und dadurch ist es nicht möglich eine Fläche einheitlich deckend zu malen

Trocknungszeit11%

Trocknet nach einer Zeit zu schnell aus

Einfache Reinigung11%

Wäscht sich nicht aus Kleidung aus

Qualität insgesamt9%

Schlechte Qualität

Abdeckung9%

Wäßrig keine Deckkraft

Temperafarben return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
28%
2Lackqualität
23%
3Gesamtgröße
13%
4Auslaufsicher
12%
5Preis-Leistungs-Verhältnis
4%

Common Temperafarben questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Temperafarben 53/100 on Amazon Germany — Worth a look. The niche generates €73K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +7.6% over the last 90 days.
Search demand for Temperafarben on Amazon Germany peaks in Jul–Aug–Sep, where the busiest month runs 5.2× the quietest.