Is tasse herz profitable to sell on Amazon Germany?

The niche generates €29K/yr across 61 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -40.4%. Flapen's verdict: Skip it (41/100).

How competitive is the tasse herz niche?

15 brands and 77 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in tasse herz?

Top complaints mined from reviews: Gesamtgröße, Gewicht schwer, Qualität insgesamt. The return rate is 2.1%.

What does it cost to enter the tasse herz niche?

Listings span €6.37–€64.42; the average listing price is €16.34 (sweet spot $15–$100). The average incumbent carries 262 reviews — the moat a new listing must climb.

tasse herz

Skip it

Soft demand (-40.4% this quarter) — this niche doesn't clear our bar today.

Competition

Great26%

top-5 click share — an open shelf

Review moat

Great261.52

avg incumbent reviews — the moat a new listing must climb

Price range

Great€6.37–€64.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€16.34

avg listing price — sweet spot $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad€29K

€29K/yr · 159K searches

Growth

Bad-40.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, tasse herz is a €29K/yr Amazon Germany market (159K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

tasse herz market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: €33K–€41K; units × avg price
Conversion rate: 1.1%
Avg BSR: #1,488
Page quality: 0%
Prime: 84%
Sponsored: 87%
Out of stock: 5.7%
Avg brand age: 40 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

15 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

26%

Top 20: 64%

Open market

Villeroy & Boch77%
GRUSS & CO5%
vivo - Villeroy & Boch Group4%
like. by Villeroy & Boch3%
Bergliebe2%
Seyila Home2%
Open — no brand owns it (9 brands, 8%)

Demand

Weekly Amazon search volume, last 31 weeks — -40.4% search growth over the last 90 days.

Open Trend

Top tasse herz search terms

villeroy & boch tasse65K/yr -22.4%1.0% conv.
tasse herz14K/yr -53.0%1.6% conv.
tasse villeroy boch11K/yr -25.6%0.8% conv.
tasse mit herz9K/yr -33.1%1.3% conv.
villeroy & boch kaffeebecher10K/yr -52.3%0.7% conv.
villeroy & boch tassen9K/yr -51.5%1.6% conv.
villeroy & boch kaffeetasse5K/yr -7.8%0.9% conv.
herztasse7K/yr -72.7%0.4% conv.
herz tasse6K/yr -68.1%0.2% conv.
villeroy & boch becher6K/yr -34.3%0.5% conv.

All search terms

Top tasse herz products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Villeroy & Boch With Love Kaffeebecher Hello Sunshine Weiß Spülmaschinenfest Mikrowellensicher Kaffeetasse Sonne Heißgetränkebecher Tasse Geschenk Premium Porzellan

Villeroy & Boch€9.244.4★53 rev

Villeroy & Boch With Love Kaffeebecher Sending Love Weiß Spülmaschinenfest Mikrowellensicher Kaffeetasse Herz Heißgetränkebecher Tasse Geschenk Premium Porzellan

Villeroy & Boch€8.724.6★63 rev

Villeroy & Boch - Mariefleur Henkelbecher 370 ml Bunt Spülmaschinenfest Mikrowellensicher Kaffeetasse Kaffeebecher Große Tasse Geschirr Blümchengeschirr Premium Porzellan

Villeroy & Boch€19.154.6★452 rev

vivo by Villeroy & Boch Basic White Tassen Set 6 Personen spülmaschinenfest 260ml Kaffeebecher Kaffeetasse Becher Heißgetränkebecher Teetassen Tassen Kaffee Tasse Premium Porzellan

vivo - Villeroy & Boch Group€42.254.5★896 rev

Villeroy & Boch NewWave Caffè Kaffeebecher Eisvogel mit Henkel Spülmaschinenfest Mikrowellensicher Kaffeetasse Teetasse Tasse Becher Heißgetränkebecher Für Kaffee Premium Porzellan

Villeroy & Boch€16.554.7★543 rev

Newest

by launch date

like. by Villeroy & Boch With Love Espressotasse Maße: ca. 8 5 × 6 5 × 4 5 cm Weiß mit rotem Aquarelldekor Spülmaschinenfest & Mikrowellensicher Herzmotiv Kaffeetasse Premium Porzellan

like. by Villeroy & Boch€6.693 rev

4mo ago

Bergliebe€13.309 rev

5mo ago

Seyila Home Keramik-Tassen-Set mit Herz-Dekor Rot & Weiß 2-teilig je ca. 400 ml für Kaffee & Tee Geschenk für Valentin Hochzeit oder Muttertag

Seyila Home€13.433 rev

6mo ago

Villeroy & Boch With Love Kaffeebecher Hello Sunshine Weiß Spülmaschinenfest Mikrowellensicher Kaffeetasse Sonne Heißgetränkebecher Tasse Geschenk Premium Porzellan

Villeroy & Boch€9.2453 rev

2y ago

Villeroy & Boch With Love Kaffeebecher Sending Love Weiß Spülmaschinenfest Mikrowellensicher Kaffeetasse Herz Heißgetränkebecher Tasse Geschenk Premium Porzellan

Villeroy & Boch€8.7263 rev

2y ago

What buyers say about tasse herz

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt37%

“Beste Qualität”

Geschenk Zweck19%

“Sehr schöne Tasse mit Personalisierung - tolles Geschenk - Beschenkte hat sich sehr gefreut - schnelle Lieferung - gute Verpackung - gerne wieder”

Design insgesamt9%

“Mit einem schönen modernen Design”

Gesamtgröße9%

“Passt”

beworben Vs Tatsächliches Produkt7%

“Schaut aus wie auf dem Foto”

Farbe4%

“farbe ist fantastisch”

Form/Stil4%

“sie wirken viel eleganter.”

Griff2%

“liegt gut in der Hand”

Haustierfreundlich1%

“Für Vogelliebhaber”

Benutzerfreundlichkeit1%

“Schön, handlich”

What buyers complain about

Gesamtgröße27%

“Kleiner als angegeben”

Gewicht schwer15%

“Etwas schwer”

Qualität insgesamt12%

“hohe Qualität, sehr teuer”

Preis-Leistungs-Verhältnis10%

“Preis-Leistung nicht gerechtfertigt”

Kratzfestigkeit8%

“verkratzt einem das ganze auto, kein Gummi unten sondern stein”

Dicke6%

“Ränder zu dünn”

Materialqualität4%

“wirkt nicht wie Premium-Porzellan”

Temperaturkontrolle2%

“Zum Punkt „wird heiß“: Das stimmt teilweise”

Heizung2%

“Zum Punkt „wird heiß“: Das stimmt teilweise”

Top return reasons

Gesamtgröße36%

Defekt Material/Teile14%

Gewicht schwer7%

Farbe6%

Qualität insgesamt6%

Materialqualität5%

beworben Vs Tatsächliches Produkt4%

Hartes Gefühl3%

Form/Stil3%

Komfort insgesamt2%

Common questions

Is tasse herz profitable to sell on Amazon Germany?: The niche generates €29K/yr across 61 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -40.4%. Flapen's verdict: Skip it (41/100).
How competitive is the tasse herz niche?: 15 brands and 77 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in tasse herz?: Top complaints mined from reviews: Gesamtgröße, Gewicht schwer, Qualität insgesamt. The return rate is 2.1%.
What does it cost to enter the tasse herz niche?: Listings span €6.37–€64.42; the average listing price is €16.34 (sweet spot $15–$100). The average incumbent carries 262 reviews — the moat a new listing must climb.