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Tasse Herz

soft demand (-40.4% this quarter) — Tasse Herz doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 3,205 of 4,240 Küche, Haushalt & Wohnen niches · −7 vs the category median of 48

Market size 7Growth 5Conversion 14Competition 89Returns 74Price range 83Avg price 78Brand share 23Review moat 87Quality gap 27
This niche Category average · 4,240 niches

Is Tasse Herz profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tasse Herz is a €29K/yr Amazon Germany market (159K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 41/100.

Tasse Herz: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -40.4% over the last 90 days and 1.1% of searches end in a purchase.

€29K

revenue / yr

Units sold / yr3K
Search volume / yr-40.4%159K
Conversion rate1.1%
Avg price€16.34

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers15 · 77
Top-5 product click share26%
Open market9%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 61 products

Sponsored placement87%
New entrants (1y)4· 0 succeeded
Avg rating4.6★
Avg reviews262

Top Tasse Herz products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

€0€868€2K€3K€3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

77

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

26%

Top 20: 64%

Open market

8%

  • Villeroy & Boch77%
  • GRUSS & CO5%
  • vivo - Villeroy & Boch Group4%
  • like. by Villeroy & Boch3%
  • Bergliebe2%
  • Seyila Home2%
  • Open — no brand owns it (9 brands, 8%)

Tasse Herz demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume159KCVR1.1%Products61Brands15Top 5 Brands91%OOS Rate5.7%Rating4.6★Reviews262Avg BSR#1,488
7K5KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26

Top Tasse Herz search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • villeroy & boch tasse65K/yr
  • tasse herz14K/yr
  • tasse villeroy boch11K/yr
  • tasse mit herz9K/yr
  • villeroy & boch kaffeebecher10K/yr
  • villeroy & boch tassen9K/yr
  • villeroy & boch kaffeetasse5K/yr
  • herztasse7K/yr
  • herz tasse6K/yr
  • villeroy & boch becher6K/yr

What reviews say buyers love and hate about Tasse Herz

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Qualität insgesamt37%

Beste Qualität

Geschenk Zweck19%

Sehr schöne Tasse mit Personalisierung - tolles Geschenk - Beschenkte hat sich sehr gefreut - schnelle Lieferung - gute Verpackung - gerne wieder

Design insgesamt9%

Mit einem schönen modernen Design

Gesamtgröße9%

Passt

beworben Vs Tatsächliches Produkt7%

Schaut aus wie auf dem Foto

What buyers complain about

85% of reviews
Gesamtgröße27%

Kleiner als angegeben

Gewicht schwer15%

Etwas schwer

Qualität insgesamt12%

hohe Qualität, sehr teuer

Preis-Leistungs-Verhältnis10%

Preis-Leistung nicht gerechtfertigt

Kratzfestigkeit8%

verkratzt einem das ganze auto, kein Gummi unten sondern stein

Tasse Herz return rate & reasons

Why buyers send it back, as a share of all return requests.

2.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
36%
2Defekt Material/Teile
14%
3Gewicht schwer
7%
4Farbe
6%
5Qualität insgesamt
6%

Common Tasse Herz questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tasse Herz 41/100 on Amazon Germany — Skip it. The niche generates €29K/yr across 61 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -40.4% over the last 90 days.
Tasse Herz buyers on Amazon Germany complain most about Gesamtgröße, Gewicht schwer, Qualität insgesamt, the themes mined from the niche's reviews. Its return rate is 2.1%.