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57

suppenkelle

Worth a look

Shows low returns (1.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 8Conversion 70Competition 78Returns 86Price range 57Avg price 37Brand share 79Review moat 75Quality gap 43

Returns

Great1.4%

return rate — above 5% kills the launch gate

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Great37%

top-5 click share — an open shelf

Review moat

Good501.86

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Price range

Good€3.29–€30.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€357K

€357K/yr · 539K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay€10.38

avg listing price — sweet spot $15–$100

Growth

Bad-33.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, suppenkelle is a €357K/yr Amazon Germany market (539K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 57/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

suppenkelle market data

Units sold / yr
30K–40K
avg 500–750/product
Revenue / yr
€311K–€415K
units × avg price
Conversion rate
6.4%
Avg BSR
#59
Page quality
0%
Prime
98%
Sponsored
84%
Out of stock
2.5%
Avg brand age
43 months
Avg seller age
189 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

33 rising

Sellers

115

Top-5 brand share

56%

Top 20: 91%

Top-5 click share

37%

Top 20: 74%

Open market

40%

  • FACKELMANN27%
  • Berglander12%
  • Hausfelder7%
  • SOMLAW5%
  • YFWOOD4%
  • Rösle4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -33.5% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.1×

Top suppenkelle search terms

  • suppenkelle173K/yr
  • schöpflöffel82K/yr
  • schöpfkelle78K/yr
  • suppenkelle edelstahl46K/yr
  • schöpfkelle edelstahl27K/yr
  • schöpflöffel edelstahl20K/yr
  • schöpfkelle kunststoff14K/yr
  • suppenkelle silikon15K/yr
  • schöpfer10K/yr
  • kelle küche10K/yr
All search terms

Top suppenkelle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€11K6%€21K9%€32K12%€43K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about suppenkelle

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt30%

“Premium Qualität”

Preis-Leistungs-Verhältnis12%

“Sehr gutes Produkt zu einem fairen Preis”

beworben Vs Tatsächliches Produkt11%

“Erfüllen ihren Zweck”

Stärke8%

“macht einen robusten Eindruck”

Gesamtgröße6%

“Passt”

Benutzerfreundlichkeit4%

“Funktionell und praktisch”

Materialqualität3%

“Keine Materialfehler”

Einfache Reinigung3%

“Aber nach dem Spülen mit der Hand ist alles in Ordnung”

Design insgesamt3%

“Schöne Qualität, einfaches Design”

Kratzfestigkeit2%

“Außerdem zerkratzt sie keine beschichteten Töpfe”

What buyers complain about

Rost/Korrodieren13%

“Es ist schon nach einer Woche verrostet”

Materialqualität12%

“Kein schönes Material”

Qualität insgesamt11%

“Wirklicher Müll”

Gesamtgröße9%

“Ein bisschen gross”

Spülmaschinenfest7%

“Darf nicht in die Spülmaschine”

Haltbarkeit7%

“Abnutzung nach kürzester Benutzungszeit”

Benutzerfreundlichkeit6%

“nicht wirklich vielseitig einsetzbar”

Farbverblassen/Verfärbung4%

“nimmt die graufärbung nicht”

Heizung2%

“Schmilzt bei Hitze”

Wasserbeständigkeit2%

“es sammelt sich Wasser im Griff (duh).”

Top return reasons

Gesamtgröße53%
Qualität insgesamt11%
Materialqualität10%
Gewicht schwer3%
beworben Vs Tatsächliches Produkt2%
Defekt Material/Teile2%
Kratzfestigkeit1%
Funktionalität insgesamt1%
Kompatibilität – insgesamt1%
Form/Stil1%

Common questions

Is suppenkelle profitable to sell on Amazon Germany?
The niche generates €357K/yr across 49 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -33.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the suppenkelle niche?
33 brands and 115 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in suppenkelle?
Top complaints mined from reviews: Rost/Korrodieren, Materialqualität, Qualität insgesamt. The return rate is 1.4%.
When does demand for suppenkelle peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the suppenkelle niche?
Listings span €3.29–€30.51; the average listing price is €10.38 (sweet spot $15–$100). The average incumbent carries 502 reviews — the moat a new listing must climb.