sturmstreichhölzer
Skip itSoft demand (-59.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Great385.77avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Price range
Okay€3.33–€22.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay€10.60avg listing price — sweet spot $15–$100
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad€26K€26K/yr · 70K searches
Growth
Bad-59.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, sturmstreichhölzer is a €26K/yr Amazon Germany market (70K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 40/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
sturmstreichhölzer market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- €27K–€32K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #976
- Page quality
- 0%
- Prime
- 41%
- Sponsored
- 18%
- Out of stock
- 3.0%
- Avg brand age
- 54 months
- Avg seller age
- 194 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
39
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
66%
Top 20: 98%
Open market
17%
- Relags39%
- binoa18%
- BAUFAS7%
- Westinghouse7%
- UCO6%
- baum-m gmbh6%
- Open — no brand owns it (10 brands, 17%)
Demand
Weekly Amazon search volume, last 15 weeks — -59.8% search growth over the last 90 days.Top sturmstreichhölzer search terms
- sturmstreichhölzer25K/yr
- streichhölzer überallzünder22K/yr
- überall streichhölzer6K/yr
- wasserfeste streichhölzer5K/yr
- streichhölzer wasserfest5K/yr
- sturmstreichhölzer wasserfest7K/yr
Top sturmstreichhölzer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BasicNature Wasserfeste Sturmstreichhölzer
Relags€5.484.4★450 rev
Überallzünder Streichhölzer 10er PACK Zündhölzer Outdoor Camping Cowboy Matches Überall
binoa€14.834.4★461 rev
Relags Sturmstreichhölzer Sturm- & wasserfest 2 Dosen mit 40 Zündhölzern
Relags€9.274.2★283 rev
BAUFAS 6 Sets Streichhölzer Wasserdichte und Winddichte Camping-Streichhölzer für Outdoor und Survival-Kit
BAUFAS€8.903.8★38 rev
Sturmstreichhölzer Sturm- & wasserfest 2 Dosen mit je 25 Stck. NATO-genehmigt
baum-m gmbh€14.104.6★72 rev
Newest
by launch date
Lafagiet 5er Pack Dauerstreichhölzer Feuerzeug wasserdicht Schlüsselanhänger Streichhölzer Feuerzeuge für Kerzen Survival Camping Kit (brauchen Feuerzeugflüssigkeit)
lafagiet€8.51125 rev
EUROPA Zündhölzer 100 Streichholzschachteln (10 x 10er Pack je 38 Stück) Sicherheitszündhölzer für Kerzen Kamin & Grill das Original in der klassischen Zündholzschachtel
EUROPA€9.7795 rev
BAUFAS 6 Sets Streichhölzer Wasserdichte und Winddichte Camping-Streichhölzer für Outdoor und Survival-Kit
BAUFAS€8.9038 rev
BWuM Sturmstreichhölzer Wasserfest (Schachtel 100 mm)
BWuM€8.359 rev
Sturmstreichhölzer Sturm- & wasserfest 2 Dosen mit je 25 Stck. NATO-genehmigt
baum-m gmbh€14.1072 rev
Trending
90-day click momentum
UCO Streichholzdose
UCO€10.754.6★
BWuM Sturmstreichhölzer Wasserfest (Schachtel 100 mm)
BWuM€8.354.4★
Überallzünder Streichhölzer 20er PACK Zündhölzer Outdoor Camping Cowboy Matches Überall
Westinghouse€22.314.2★
VVAY Ewiges Streichholz Benzin Feuerzeug mit Schlüsselanhänger Versand ohne Benzin
VVAY€7.713.8★
jameitop XL Streichhölzer 4 Schachteln Feuer/Holz Zündholzschachtel Zündhölzer 180 Stück Sicherheitszündhölzer 95mm
jameitop€8.114.5★
What buyers say about sturmstreichhölzer
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Macht was es soll”
“Funktioniert”
“Prima im Outdoorbereich”
“Praktisch”
“Es ist gute Möglichkeit in der Natur sicher Feuer anzuzünden”
“Preislich absolut fair”
“Funktioniert und hält auch lange dicht”
“Wunderschön, Design meiner Kindheit”
“Hilfe bei Stromausfall”
What buyers complain about
“Einfach nur unbracuhbare Müll”
“Funktionier aber teuer”
“Nicht Funktionstauglich”
“Hält nicht was es verspricht”
“hält keinen Monat”
“aber war undicht also erstaml benzin in der hosentasche.”
“Leider Geld verschenkt”
“geht dann aus und stinkt ekelhaft”
“Der ist mit nem Klebstoff befestigt”
“Zündet nur an externen Hitzewellen”
Top return reasons
Common questions
- Is sturmstreichhölzer profitable to sell on Amazon Germany?
- The niche generates €26K/yr across 22 tracked products. 90-day search growth is -59.8%. Flapen's verdict: Skip it (40/100).
- How competitive is the sturmstreichhölzer niche?
- 16 brands and 39 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in sturmstreichhölzer?
- Top complaints mined from reviews: Qualität insgesamt, Preis-Leistungs-Verhältnis, Funktionalität insgesamt. The return rate is 0.3%.
- What does it cost to enter the sturmstreichhölzer niche?
- Listings span €3.33–€22.31; the average listing price is €10.60 (sweet spot $15–$100). The average incumbent carries 386 reviews — the moat a new listing must climb.