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Strohkranz

soft demand (-75.6% this quarter) — Strohkranz doesn't clear our bar today.

Flapen Score

33
Skip it

Ranks 3,864 of 4,240 Küche, Haushalt & Wohnen niches · −15 vs the category median of 48

Market size 5Growth 0Conversion 69Competition 0Returns 95Price range 29Avg price 71Brand share 0Review moat 95Quality gap 65
This niche Category average · 4,240 niches

Is Strohkranz profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Strohkranz is a €18K/yr Amazon Germany market (20K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 33/100.

Strohkranz: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -75.6% over the last 90 days and 6.3% of searches end in a purchase.

€18K

revenue / yr

Units sold / yr2K
Search volume / yr-75.6%20K
Conversion rate6.3%
Avg price€14.53

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 4
Top-5 product click share100%
Open market0%
Avg brand age85 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 5 products

Sponsored placement100%
New entrants (1y)3· 0 succeeded
Avg rating4.4★
Avg reviews105

Top Strohkranz products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

€0€2K€4K€6K€7K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • SEPIR70%
  • Ltsbaed18%
  • Blumen-Senf13%

Strohkranz demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume20KCVR6.3%Products5Brands3Top 5 Brands100%OOS Rate13.8%Rating4.4★Reviews105Avg BSR#36
23K18KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 113.7×

Top Strohkranz search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • strohrömer 25 cm6K/yr
  • strohrömer 30 cm9K/yr
  • strohkranz 25 cm5K/yr

What reviews say buyers love and hate about Strohkranz

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Qualität insgesamt63%

Gute Qualität, immer wieder

Preis-Leistungs-Verhältnis13%

Gutes preis leistungsverhalten

Verzierungs/Stickereiqualität13%

Kränze und lassen sich hervorragend für die Dekoration

Haftung/Klebrigkeit13%

Festgebundene Kränze

What buyers complain about

100% of reviews
Qualität insgesamt33%

Qualität schlecht

beworben Vs Tatsächliches Produkt33%

Anders als dargestellt

Materialqualität17%

ist auch keine saubere Sache, da das Material abfällt.

Messung / Ablesegenauigkeit17%

Die Maße stimmen nicht

Strohkranz return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Dünn
33%
2Gesamtgröße
22%
3Qualität insgesamt
19%
4beworben Vs Tatsächliches Produkt
10%
5Form/Stil
7%

Common Strohkranz questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Strohkranz 33/100 on Amazon Germany — Skip it. The niche generates €18K/yr across 5 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -75.6% over the last 90 days.
Search demand for Strohkranz on Amazon Germany peaks in Sep–Oct–Nov, where the busiest month runs 113.7× the quietest.