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Strickset

soft demand (-59.7% this quarter) — Strickset doesn't clear our bar today.

Flapen Score

49
Skip it

Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48

Market size 18Growth 0Conversion 15Competition 64Returns 85Price range 80Avg price 95Brand share 50Review moat 82Quality gap 84
This niche Category average · 4,240 niches

Is Strickset profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Strickset is a €71K/yr Amazon Germany market (259K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 49/100.

Strickset: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -59.7% over the last 90 days and 1.2% of searches end in a purchase.

€71K

revenue / yr

Units sold / yr3K
Search volume / yr-59.7%259K
Conversion rate1.2%
Avg price€23.61

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers17 · 34
Top-5 product click share46%
Open market25%
Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 36 products

Sponsored placement86%
New entrants (1y)9· 1 succeeded
Avg rating4.2★
Avg reviews350

Top Strickset products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€9K€11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

34

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

46%

Top 20: 85%

Open market

21%

  • Coopay36%
  • Aeelike19%
  • We Are Knitters9%
  • Generisch6%
  • RUIDI5%
  • Snovire4%

Strickset demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume259KCVR1.2%Products36Brands17Top 5 Brands75%OOS Rate28.8%Rating4.2★Reviews350Avg BSR#90
13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 7.0×

Top Strickset search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stricken für anfänger set75K/yr
  • strickset50K/yr
  • strickset für anfänger45K/yr
  • strickset mit wolle und anleitung23K/yr
  • strick set21K/yr
  • stricken set15K/yr
  • knitting set9K/yr
  • strick set anfänger erwachsene6K/yr
  • stricksets5K/yr
  • stricken anfänger set5K/yr

What reviews say buyers love and hate about Strickset

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Qualität insgesamt24%

Super Qualität

Preis-Leistungs-Verhältnis12%

Preislich super

Anleitung/Benutzerhandbuch/Fehlerbehebung10%

Sehr verständlich, für Anfänger geeignet

Benutzerfreundlichkeit9%

Super für Anfänger

Geschenk Zweck5%

Sehr schön auch zum Verschenken

What buyers complain about

67% of reviews
Haltbarkeit16%

Seile brechen ab

Qualität insgesamt14%

Leider sehr schlechte Qualität

Anleitung/Benutzerhandbuch/Fehlerbehebung8%

Anleitung nicht vorhanden

Funktionalität insgesamt6%

Funktioniert nicht

Benutzerfreundlichkeit4%

Leider kann man nicht probleml8s damit arbeiten

Strickset return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
23%
2Qualität insgesamt
15%
3Defekt Material/Teile
10%
4Materialqualität
8%
5Haltbarkeit
7%

Common Strickset questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Strickset 49/100 on Amazon Germany — Skip it. The niche generates €71K/yr across 36 tracked products. 1 of 9 products launched in the last 360 days are still selling. Search demand moved -59.7% over the last 90 days.
Search demand for Strickset on Amazon Germany peaks in Jan–Oct–Nov–Dec, where the busiest month runs 7.0× the quietest.