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Sticknadeln

prices mostly outside the sweet spot ($2.70–$6.97) — Sticknadeln doesn't clear our bar today.

Flapen Score

44
Skip it

Ranks 2,757 of 4,240 Küche, Haushalt & Wohnen niches · −4 vs the category median of 48

Market size 15Growth 11Conversion 94Competition 46Returns 98Price range 0Avg price 12Brand share 62Review moat 70Quality gap 33
This niche Category average · 4,240 niches

Is Sticknadeln profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sticknadeln is a €61K/yr Amazon Germany market (122K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 44/100.

Sticknadeln: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -28.5% over the last 90 days and 11.8% of searches end in a purchase.

€61K

revenue / yr

Units sold / yr15K
Search volume / yr-28.5%122K
Conversion rate11.8%
Avg price€4.21

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers15 · 41
Top-5 product click share58%
Open market32%
Avg brand age36 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement90%
New entrants (1y)3· 0 succeeded
Avg rating4.5★
Avg reviews703

Top Sticknadeln products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€9K€12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

41

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

24%

  • CCLKHY18%
  • Prym17%
  • elcprocy12%
  • xinxinlovee11%
  • LAOYE10%
  • Redamancy8%

Sticknadeln demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume122KCVR11.8%Products21Brands15Top 5 Brands68%OOS Rate9.6%Rating4.5★Reviews703Avg BSR#61
3K2KSpike '26Sep '25Nov '25Dec '25Feb '26Apr '26May '26

Top Sticknadeln search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sticknadeln53K/yr
  • sticknadel25K/yr
  • sticknadeln stumpf17K/yr
  • sticknadeln spitz9K/yr
  • embroidery needle5K/yr
  • sticknadeln set6K/yr
  • stick nadeln3K/yr
  • sticknadeln ohne spitze3K/yr

What reviews say buyers love and hate about Sticknadeln

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Qualität insgesamt28%

Das Produkt ist Qualitativ sehr gut

beworben Vs Tatsächliches Produkt20%

Genauso wie beschrieben weiter so

Gesamtgröße13%

Passt

Preis-Leistungs-Verhältnis9%

Preisleistung super

Nähen/Finish/Polieren7%

Stabiles Nähset

What buyers complain about

90% of reviews
Gesamtgröße24%

schmales Öhr

Dicke22%

Leider viel zu dick, gleichzeitig stumpf

Haltbarkeit8%

1 mal benutzt und unbrauchbar

Stärke8%

Für das kaputte fallen diese leider alle weg🫤

Qualität insgesamt7%

Sehr schlechte Qualität

Sticknadeln return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
40%
2Dicke
12%
3Funktionalität insgesamt
12%
4Qualität insgesamt
10%
5Defekt Material/Teile
6%

Common Sticknadeln questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sticknadeln 44/100 on Amazon Germany — Skip it. The niche generates €61K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -28.5% over the last 90 days.
Sticknadeln buyers on Amazon Germany complain most about Gesamtgröße, Dicke, Haltbarkeit, the themes mined from the niche's reviews. Its return rate is 0.4%.