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Sticken Kinder

soft demand (-48.3% this quarter) — Sticken Kinder doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 2,912 of 4,240 Küche, Haushalt & Wohnen niches · −5 vs the category median of 48

Market size 9Growth 1Conversion 25Competition 53Returns 97Price range 35Avg price 42Brand share 64Review moat 83Quality gap 72
This niche Category average · 4,240 niches

Is Sticken Kinder profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sticken Kinder is a €37K/yr Amazon Germany market (165K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Sticken Kinder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -48.3% over the last 90 days and 2.0% of searches end in a purchase.

€37K

revenue / yr

Units sold / yr4K
Search volume / yr-48.3%165K
Conversion rate2.0%
Avg price€11.06

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers17 · 107
Top-5 product click share53%
Open market33%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement69%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews341

Top Sticken Kinder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€4K€6K€7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

107

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

27%

  • Caydo17%
  • Kosmos16%
  • Ursus12%
  • SES Creative12%
  • JSRQT9%
  • Lena6%

Sticken Kinder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume165KCVR2.0%Products26Brands17Top 5 Brands67%OOS Rate8.9%Rating4.3★Reviews341Avg BSR#118
10K6KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Top Sticken Kinder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sticken kinder64K/yr
  • stickbilder für kinder29K/yr
  • stickset kinder27K/yr
  • sticken für kinder13K/yr
  • kreuzstich set kinder10K/yr
  • sticken kinder ab 86K/yr
  • sticksets für kinder5K/yr
  • sticken kinder ab 67K/yr
  • stickbilder kinder4K/yr

What reviews say buyers love and hate about Sticken Kinder

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Spaß/Unterhaltungserlebnis34%

Macht Spaß

beworben Vs Tatsächliches Produkt12%

Erfüllt seinen Zweck

Gesamtgröße12%

Passt

Geschenk Zweck8%

Nettes Geschenk für Kinder

Preis-Leistungs-Verhältnis6%

Preis war auch okay

What buyers complain about

100% of reviews
Gesamtgröße45%

Ebenso sind diese Löcher extrem winzig

Anleitung/Benutzerhandbuch/Fehlerbehebung16%

Die Anleitung ist absolut unterirdisch

Qualität insgesamt11%

Die Qualität ist insgesamt sehr schlecht: Der Draht verbiegt sich sofort

Gewicht schwer10%

Daher für die Kinder viel zu schwer und nicht einsetzbar

Haltbarkeit10%

Nadel nach einem Tag kaputt

Sticken Kinder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
15%
2Qualität insgesamt
14%
3Geschenk Zweck
11%
4Funktionalität insgesamt
10%
5Defekt Material/Teile
9%

Common Sticken Kinder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sticken Kinder 43/100 on Amazon Germany — Skip it. The niche generates €37K/yr across 26 tracked products. Search demand moved -48.3% over the last 90 days.
Search demand for Sticken Kinder on Amazon Germany peaks in Nov–Dec, where the busiest month runs 4.0× the quietest.