Steamer
Steamer clears our launch bar: a $4.3M/yr market growing +55.7% this quarter with returns at 2.8%.
Flapen Score
Top 4% of 4,240 Küche, Haushalt & Wohnen niches · +15 vs the category median of 48
Is Steamer profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Steamer is a €4.3M/yr Amazon Germany market (3.0M searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jun–Jul. Verdict: Launch it — 63/100.
Steamer: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +55.7% over the last 90 days and 4.6% of searches end in a purchase.
€4.3M
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 20 products
Top Steamer products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Philips 3000-Serie Tragbarer Dampfglätter - 1000 W Kompakt und Faltbar 120ml Wassertank konstante Dampfleistung 20 g/min Kein Bügelbrett erforderlich Weiß (STH3020/10)
- Price
- €29.58
- Rating
- 4.3/5
- Reviews
- 8,297
- Age
- 5y ago
Philips 3000-Serie Tragbarer Dampfglätter - 1000 W Kompakt und Faltbar 100ml Wassertank konstante Dampfleistung 20 g/min Kein Bügelbrett erforderlich Blau (STH3000/20)
- Price
- €21.32
- Rating
- 4.2/5
- Reviews
- 2,630
- Age
- 3y ago
LEBENLANG Steamer Dampfglätter TESTSIEGER - 1500W & 300ml inkl. Bügelhandschuh & Aufsätze I Pro Dampfsteamer für Kleidung & Clothing I Dampfbügeleisen Stiemer Bügeleisen Hand held steam iron - Weiß
- Price
- €36.37
- Rating
- 4.3/5
- Reviews
- 3,608
- Age
- 5y ago
BEAUTURAL Steamer Dampfglätter Schnelles Aufheizen 260ml Wassertank Auto-Abschaltung Faltenentferner für KleidungIdeal für Zuhause Büro ReiseBlau-weiß
- Price
- €17.83
- Rating
- 4.4/5
- Reviews
- 7,632
- Age
- 10mo ago
Rolipo Dampfglätter 1640W 400ML Steamer Wassertank Dampfbürste Faltenentferner für Zuhause Büro Reisen Weiß
- Price
- €32.45
- Rating
- 4.4/5
- Reviews
- 1,859
- Age
- 8mo ago
Trending
90-day click momentum
Sundu Dampfglätter Steamer für Kleidung 2-in-1 Reisebügeleisen Steam iron 15s schnelles Aufheizen Mobiles Handbügeleisen Travel Iron mit LED Display 4 Bügelmodi Schwarz
- Price
- €27.96
- Rating
- 4.4/5
- Reviews
- 645
- Age
- 2mo ago
Dampfglätter Steamer Dampfbügler Faltbar - 1200 W Kompakt und Faltbar 120ml Wassertank konstante Dampfleistung 20 g/min Bügeleisen Dampfbürste Faltenentferner für Zuhause Büro Reisen
- Price
- €22.60
- Rating
- 4.4/5
- Reviews
- 233
- Age
- 5mo ago
Dampfglätter Steamer Dampfbügeleisen Reisedampfer mit LCD-Bildschirm 10S schnelles Aufheizen 2000 W 3 Dampfstufen Kleidung mit 180 drehbarem Griff tragbarer Hand-Kleidungsdampfer (Grau)
- Price
- €23.69
- Rating
- 4.3/5
- Reviews
- 1,077
- Age
- 2y ago
BEAUTURAL Steamer Dampfglätter Schnelles Aufheizen 260ml Wassertank Auto-Abschaltung Faltenentferner für KleidungIdeal für Zuhause Büro ReiseBlau-weiß
- Price
- €17.83
- Rating
- 4.4/5
- Reviews
- 7,632
- Age
- 10mo ago
Reise Dampfglätter mit weltweiter Spannung 100-240V Tragbare Steamer für Kleidung 2-in-1 Reisebügeleisen 1000W Steam iron schnelles Aufheizen Steamer dampfglätter für Globale Reisen Grün
- Price
- €47.06
- Rating
- 4.4/5
- Reviews
- 4,634
- Age
- 2y ago
Newest
by launch dateSundu Dampfglätter Steamer für Kleidung 2-in-1 Reisebügeleisen Steam iron 15s schnelles Aufheizen Mobiles Handbügeleisen Travel Iron mit LED Display 4 Bügelmodi Schwarz
- Price
- €27.96
- Rating
- 4.4/5
- Reviews
- 645
- Age
- 2mo ago
Dampfglätter Steamer Dampfbügler Faltbar - 1200 W Kompakt und Faltbar 120ml Wassertank konstante Dampfleistung 20 g/min Bügeleisen Dampfbürste Faltenentferner für Zuhause Büro Reisen
- Price
- €22.60
- Rating
- 4.4/5
- Reviews
- 233
- Age
- 5mo ago
Rolipo Dampfglätter 1640W 400ML Steamer Wassertank Dampfbürste Faltenentferner für Zuhause Büro Reisen Weiß
- Price
- €32.45
- Rating
- 4.4/5
- Reviews
- 1,859
- Age
- 8mo ago
Sundu Dampfglätter Steamer mit 2 Wassertanks (180 ml und 100 ml) 15S Schnelles Aufheizen 24 g/min Starke Dampfleistung Reisebügeleisen mit Touch-Steuerung LED Display Steam Iron Schwarz
- Price
- €34.12
- Rating
- 4.4/5
- Reviews
- 357
- Age
- 9mo ago
BEAUTURAL Steamer Dampfglätter Schnelles Aufheizen 260ml Wassertank Auto-Abschaltung Faltenentferner für KleidungIdeal für Zuhause Büro ReiseBlau-weiß
- Price
- €17.83
- Rating
- 4.4/5
- Reviews
- 7,632
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
116
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
11%
- PHILIPS53%
- LEBENLANG10%
- BEAUTURAL7%
- Rolipo7%
- Sundu7%
- Jack & Rose6%
- Open — no brand owns it (4 brands, 11%)
Steamer demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Jul · busiest ÷ quietest = 2.5×
Top Steamer search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- steamer966K/yr
- dampfglätter947K/yr
- steamer dampfglätter427K/yr
- steam169K/yr
- dampfbürste96K/yr
- dampfglätter testsieger34K/yr
- dampfbügler36K/yr
- steamer reise29K/yr
- dampfglätter reise31K/yr
- streamer33K/yr
What reviews say buyers love and hate about Steamer
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Super Handhabung,”
“Super Produkt”
“Preis-Leistung super”
“Ideal auch für Reisen, Büro usw”
“hält was versprochen wird”
What buyers complain about
69% of reviews“Hilft null”
“Schlechte Haltbarkeit”
“Schlecht Produkt”
“Zwei Monate und Defekt wird nicht mehr richtig warm”
“Etwas schwer”
Steamer return rate & reasons
Why buyers send it back, as a share of all return requests.
2.8%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Steamer questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
