Is staubsauger profitable to sell on Amazon Germany?

The niche generates €36.2M/yr across 44 tracked products. 16 of 18 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Worth a look (60/100).

How competitive is the staubsauger niche?

27 brands and 185 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 41% of demand.

What do buyers complain about in staubsauger?

Top complaints mined from reviews: Haltbarkeit, Akkulaufzeit, Qualität insgesamt. The return rate is 2.7%.

When does demand for staubsauger peak?

Demand peaks in Oct–Nov; the busiest month runs 2.2× the quietest.

What does it cost to enter the staubsauger niche?

Listings span €36.73–€233.86; the average listing price is €88.93 (sweet spot $15–$100). The average incumbent carries 7,879 reviews — the moat a new listing must climb.

staubsauger

Worth a look

Shows a $36.2M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible€36.2M

€36.2M/yr · 20.9M searches

Brand share

Great41%

top-5 brand share — no brand owns this niche

Avg price

Great€88.93

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.7%

return rate — above 5% kills the launch gate

Price range

Okay€36.73–€233.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Review moat

Bad7,879.02

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.3%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand High Price

According to Flapen's Amazon Germany niche tracking, staubsauger is a €36.2M/yr Amazon Germany market (20.9M searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 60/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

staubsauger market data

Units sold / yr: 300K–400K; avg 6,000–8,000/product
Revenue / yr: €26.7M–€35.6M; units × avg price
Conversion rate: 1.9%
Avg BSR: #35
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 8.7%
Avg brand age: 38 months
Avg seller age: 179 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

185

Top-5 brand share

41%

Top 20: 78%

Top-5 click share

39%

Top 20: 76%

Open market

43%

PHILIPS16%
--15%
Siemens8%
Amazon Basics7%
AIDTIPS5%
Levoit5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -9.3% search growth over the last 90 days.

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Open Trend

Top staubsauger search terms

staubsauger6.5M/yr -5.1%1.3% conv.
akku staubsauger4.5M/yr -6.9%1.1% conv.
staubsauger kabellos2.9M/yr -8.8%1.5% conv.
staubsauger beutellos1.1M/yr -19.9%1.6% conv.
staubsauger mit beutel938K/yr -10.7%1.5% conv.
miele staubsauger921K/yr -12.0%0.2% conv.
vacuum cleaner664K/yr -0.6%0.8% conv.
akkustaubsauger686K/yr -16.9%1.2% conv.
staubsauger miele351K/yr -5.2%0.5% conv.
staubsauger ohne beutel253K/yr -8.5%1.4% conv.

All search terms

Top staubsauger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Akku Staubsauger Kabellos 45KPa/550W/65Min für Tierhaare/Teppiche/Hartböden

--€117.904.6★11,884 rev

PHILIPS PowerPro Compact Staubsauger Leicht Beutellos 900 W Saugleistung TriActive Düse für Hartböden und Teppich Allergie H13 HEPA-Filter PowerCyclone 5 Technologie (FC9332/09)

PHILIPS€77.664.4★39,690 rev

AIDTIPS Akku Staubsauger 50KPA/600W/70Mins Staubsauger Kabellos mit Selbststehend 1 8L Großer Staubbecher Anti-Tangle-Bürste 8-stufiges Filtersystem Grünes Licht für Hartböden Teppiche Tierhaare

AIDTIPS€122.164.8★1,844 rev

Levoit - Akku Staubsauger - Laufzeit für 100 - Staubsauger Kabellos - Vacuum Cleaner - 99 99 Prozent HEPA-Filter - Selbststehend - Anti Tangle - Für Tierhaare/Teppich/Hartböden/Auto - LVAC-200 MAX

Levoit€133.874.5★14,068 rev

Siemens Staubsauger mit Beutel Q5.0 extreme silencePower VSQ5X1230 ideal für Allergiker Hygiene-Filter starke Saugleistung Bodendüse für Parkett Teppich Fliesen langes Kabel 850 W schwarz

Siemens€113.184.4★16,291 rev

Newest

by launch date

Authmic Akku Staubsauger Kabellos 45000Pa Kabelloser Staubsauger mit Touchscreen 50Mins 1.6L H13 HEPA Anti-Tangle-Bürste für Hartböden/Teppich/Tierhaare Dunkelviolett

Authmic€82.1528 rev

2mo ago

Akku Staubsauger 45000Pa 60Min nur 1 9 kg 6-in-1 Staubsauger Kabellos mit LED-Leuchten Anti-Tangle-Bürste & Ladestation 99 9 Prozent Filterleistung für Tierhaare Teppiche Hartböden Auto

Tweakio€54.83130 rev

4mo ago

FDUXUD Akku Staubsauger Kabellos 600W/50000Pa/70Min 1 8L Akkustaubsauger mit Hurrikanmodus Anti-Tangle-Bürste Selbststehend OLED Display Wandladestation für Teppiche Tierhaare Hartböden Auto

FDUXUD€138.30684 rev

5mo ago

Syntecno Akku Staubsauger Kabellos Vacuum Cleaner - 3-In-1 Akkustaubsauger Kabelloser Weiß Akkusauger Cordless mit Licht Stabstaubsauger ohne Kabel mit Display für Tierhaare Teppiche Hartböden Auto

Syntecno€57.29787 rev

6mo ago

SMOTURE Akku Staubsauger 50000Pa/600W/65Min Staubsauger Kabellos mit Mini-Elektrobürste 1M Schlauch Aromafunktion Touchscreen Anti-Tangle-Bürste Selbststehend für Tierhaare/Teppiche/Hartböden/Auto

SMOTURE€124.71893 rev

7mo ago

What buyers say about staubsauger

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis20%

“Good value for money”

Akkulaufzeit15%

“Akkuleistung super”

Benutzerfreundlichkeit11%

“Easy”

Qualität insgesamt10%

“Good product”

Einfache Reinigung10%

“easy zu reinigen”

Gewicht leicht4%

“Wenig Gewicht”

beworben Vs Tatsächliches Produkt4%

“Macht seinen Job”

Montage/Installation2%

“Einfach zu installieren”

Aufladen2%

“durch eine Wandladestation zeitnah aufgeladen werden”

Add-Ons/Anhänge2%

“Viele Extras dabei”

What buyers complain about

Haltbarkeit16%

“der Schlauch fällt ständig ab”

Akkulaufzeit14%

“Akkulaufzeit unzureichend”

Qualität insgesamt7%

“Qualität ungenügend”

Aufladen7%

“Aufladen unmöglich”

Einfache Reinigung4%

“for me to weak power for cleaning dust”

Gewicht schwer4%

“Schwer, unhandlich”

Filterung3%

“Der Filter wird sigar knallheiss”

Preis-Leistungs-Verhältnis3%

“Ersatzteile echt teuer”

Gesamtgröße3%

“Klein und wendig”

Funktionalität insgesamt2%

“Funktioniert nicht”

Top return reasons

Funktionalität insgesamt13%

Akkulaufzeit12%

Aufladen8%

Gewicht schwer8%

Qualität insgesamt7%

Gesamtgröße6%

Stärke5%

Produktzustand4%

Saugen3%

Haltbarkeit3%

Common questions

Is staubsauger profitable to sell on Amazon Germany?: The niche generates €36.2M/yr across 44 tracked products. 16 of 18 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Worth a look (60/100).
How competitive is the staubsauger niche?: 27 brands and 185 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in staubsauger?: Top complaints mined from reviews: Haltbarkeit, Akkulaufzeit, Qualität insgesamt. The return rate is 2.7%.
When does demand for staubsauger peak?: Demand peaks in Oct–Nov; the busiest month runs 2.2× the quietest.
What does it cost to enter the staubsauger niche?: Listings span €36.73–€233.86; the average listing price is €88.93 (sweet spot $15–$100). The average incumbent carries 7,879 reviews — the moat a new listing must climb.