Stanzer

Shoppers searched for this 708K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -39.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €211K a year.

Searches, last 12 months

708K

Growth, 90 days vs prior 90

-39.6%

Conversion, latest week

2.6%

Market size, estimated

€211Ka year

Peak month

November3.6× the quietest month

Top search term

stanzer171K searches a year

Listings sell for €11.28 on average, from €5.00 to €23.55. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At €11.28 that is €1K to €3K a year per listing.

Average price

€11.28under the $15 to $100 sweet spot

Price range

€5.00–€23.55

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

1.4%of orders · Amazon Germany median 1.1%

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #111 within Papier & Papierkunst. It carries 439 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

98%

Out of stock, average day

9.6%

Average rank

#111in Papier & Papierkunst

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

439per listing

Listings tracked

52

30 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

3Amazon's first-year sales bar

Average brand age

30 months