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Stabmixer Set

Maybe

Products sell for $40.87 on average, inside the sweet spot. But demand is soft, at -7.0% this quarter, so Stabmixer Set is a Maybe.

Flapen Score
55
55 / 100
Top 20% of 4,240 Küche, Haushalt & Wohnen niches · +7 vs the category median of 48
Market size
€449K/yr342K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
47%top-5 click share · 18 brands · 143 sellers

Flapen Score

Stabmixer Set against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Stabmixer Set is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stabmixer Set market on Amazon at a glance

Shoppers on Amazon Germany searched for Stabmixer Set 342K times last year and spent an estimated €449K. The top 5 brands take 70% of clicks. Demand peaks in Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €449K a year.

Searches, last 12 months
342K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
3.2%
Market size, estimated
€449Ka year
Peak month
November1.9× the quietest month
Top search term
stabmixer set186K searches a year

02 · Price

A sale here is worth €40.87.

Listings sell for €40.87 on average, from €11.39 to €89.27. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €40.87 that is €10K to €20K a year per listing.

Average price
€40.87inside the $15 to $100 sweet spot
Price range
€11.39–€89.27
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€10K–€20K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #32 within Elektrische Küchengeräte. It carries 2,610 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#32in Elektrische Küchengeräte
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
2,610per listing
Listings tracked
31

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Stabmixer Set products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

€0€18K€36K€54K€72K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

143

Est. top-5 brand share

70%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 91%

Open market

22%

  • Braun20%
  • WMF18%
  • BESROY12%
  • LEHMANN12%
  • Bosch8%
  • NWOUIIAY8%

Demand

Stabmixer Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.9×

Search terms

Top Stabmixer Set search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • stabmixer set186K/yr
  • mixer set30K/yr
  • stabmixer wmf21K/yr
  • wmf stabmixer21K/yr
  • stabmixer mit schneebesen11K/yr
  • pürierstab wmf13K/yr
  • hand blender set10K/yr
  • pürierstab set10K/yr
  • blender set11K/yr
  • mixer 3 in 15K/yr

Reviews and returns

What reviews say buyers love and hate about Stabmixer Set

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “Haltbarkeit”
2.1%of orders come back
“Defekt nach 12 Monaten”
A buyer, on “Haltbarkeit”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Stabmixer Set questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data