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Stabkerzen Rot

soft demand (-51.8% this quarter) — Stabkerzen Rot doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 2,912 of 4,240 Küche, Haushalt & Wohnen niches · −5 vs the category median of 48

Market size 12Growth 0Conversion 72Competition 43Returns 79Price range 52Avg price 48Brand share 45Review moat 70Quality gap 68
This niche Category average · 4,240 niches

Is Stabkerzen Rot profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Stabkerzen Rot is a €49K/yr Amazon Germany market (63K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Stabkerzen Rot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -51.8% over the last 90 days and 6.6% of searches end in a purchase.

€49K

revenue / yr

Units sold / yr5K
Search volume / yr-51.8%63K
Conversion rate6.6%
Avg price€11.75

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers14 · 43
Top-5 product click share59%
Open market22%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement85%
New entrants (1y)7· 0 succeeded
Avg rating4.3★
Avg reviews690

Top Stabkerzen Rot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€10K€15K€20K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

43

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

18%

  • bolsius33%
  • Candelo16%
  • PAPSTAR16%
  • pajoma8%
  • Homtim5%
  • DeinPack4%
  • Open — no brand owns it (8 brands, 18%)

Stabkerzen Rot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume63KCVR6.6%Products20Brands14Top 5 Brands78%OOS Rate0.6%Rating4.3★Reviews690Avg BSR#107
15K10KSpike '25Black Friday '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 67.0×

Top Stabkerzen Rot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stabkerzen rot35K/yr
  • rote stabkerzen11K/yr
  • stabkerze rot5K/yr
  • tafelkerzen rot6K/yr
  • rote kerzen lang6K/yr

What reviews say buyers love and hate about Stabkerzen Rot

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Farbe38%

Farbe passt

Qualität insgesamt21%

Super Qualität

Preis-Leistungs-Verhältnis14%

für den Preis auf alle Fälle gut.

Helligkeit/Glanz/Glühen9%

Schöne Leuchterkerzen

Haltbarkeit5%

Sehr schön, halten lange und rußen wenig

What buyers complain about

100% of reviews
Qualität insgesamt50%

Sehr unzufrieden

Helligkeit/Glanz/Glühen50%

Die Kerzen rußen und das nicht wenig

Stabkerzen Rot return rate & reasons

Why buyers send it back, as a share of all return requests.

1.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
36%
2Gesamtgröße
32%
3Produktzustand
8%
4Qualität insgesamt
5%
5beworben Vs Tatsächliches Produkt
5%

Common Stabkerzen Rot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stabkerzen Rot 43/100 on Amazon Germany — Skip it. The niche generates €49K/yr across 20 tracked products. 0 of 7 products launched in the last 360 days are still selling. Search demand moved -51.8% over the last 90 days.
Search demand for Stabkerzen Rot on Amazon Germany peaks in Nov–Dec, where the busiest month runs 67.0× the quietest.