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50

stabkerzen bunt

Worth a look

Shows a fragmented shelf (top 5 take 19% of clicks), but soft demand (-46.8% this quarter) keeps it on the watch list.

Market size 7Growth 2Conversion 13Competition 95Returns 83Price range 70Avg price 59Brand share 74Review moat 75Quality gap 67

Competition

Incredible19%

top-5 click share — an open shelf

Returns

Great1.6%

return rate — above 5% kills the launch gate

Review moat

Good505.95

avg incumbent reviews — the moat a new listing must climb

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Price range

Good€2.98–€42.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Good€13.05

avg listing price — sweet spot $15–$100

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad€28K

€28K/yr · 201K searches

Growth

Bad-46.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, stabkerzen bunt is a €28K/yr Amazon Germany market (201K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

stabkerzen bunt market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
€65K–€78K
units × avg price
Conversion rate
1.1%
Avg BSR
#116
Page quality
0%
Prime
73%
Sponsored
89%
Out of stock
7.4%
Avg brand age
42 months
Avg seller age
199 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

110

Top-5 brand share

61%

Top 20: 92%

Top-5 click share

19%

Top 20: 48%

Open market

34%

  • Nordring23%
  • Miss Lovely11%
  • bolsius10%
  • PAPSTAR10%
  • TrendandStylez7%
  • Kerzenfeld5%

Demand & seasonality

Weekly Amazon search volume, last 82 weeks — -46.8% search growth over the last 90 days.
12K8KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.7×

Top stabkerzen bunt search terms

  • stabkerzen bunt58K/yr
  • spitzkerzen26K/yr
  • stabkerzen pastell6K/yr
  • bolsius stabkerzen9K/yr
  • stabkerzen bunt gemischt7K/yr
  • kerzen für kerzenständer5K/yr
  • stabkerzen 2 2 cm durchmesser8K/yr
  • kerzen 2 2 cm durchmesser4K/yr
  • kerze lang4K/yr
  • kerzen 2 5 cm durchmesser5K/yr
All search terms

Top stabkerzen bunt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€5624%€1K6%€2K8%€2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about stabkerzen bunt

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe24%

“PastellFarbenfrohe Dip-Dye Spitzkerzen – dekorativ & hochwertig”

Qualität insgesamt21%

“Produkt super”

Helligkeit/Glanz/Glühen11%

“Sehr schöne Flamme”

beworben Vs Tatsächliches Produkt10%

“Sehen genau so aus wie auf dem Foto”

Preis-Leistungs-Verhältnis10%

“Bestes Angebot forever”

Feuerwiderstand4%

“Brennen sehr schön”

Gesamtgröße3%

“Passt”

Design insgesamt2%

“formschön mit einer eleganten, schlanken Silhouette”

Geruch2%

“riechen schön nach Wachs.”

Geschenk Zweck1%

“Auch ideal für Partys, Gebete, Hanukkah, Geburtstage, Witchcraft Wicca Altar Rituals Chime Gebete Hochzeit Party, Wohnungsdekoration und viele andere Anlässe”

What buyers complain about

Qualität insgesamt24%

“Sehr unzufrieden”

Stärke11%

“Alle Kerzen sind krumm”

Preis-Leistungs-Verhältnis8%

“teuer”

Entflammbar7%

“Leider unzufrieden, brennen sehr unterschiedlich ab, tropfen”

Farbe7%

“Farben nicht wie abgebildet”

Haltbarkeit6%

“Die Kerzen waren innerhalb von vier Stunden zur Hälfte abgebrannt”

beworben Vs Tatsächliches Produkt5%

“Produkt entspricht nicht der Beschreibung”

Gesamtgröße4%

“Passen leider nicht in normale Stabkerzenhalter, sind ein bisschen zu schmal, sonst sehr schön”

Geruch4%

“Tropfen und unangenehmer Geruch”

Dicke3%

“Zu Dünn”

Top return reasons

Farbe45%
Gesamtgröße29%
Defekt Material/Teile3%
Dünn3%
Anzeigefarben2%
Dicke2%
Qualität insgesamt2%
beworben Vs Tatsächliches Produkt2%
Preis-Leistungs-Verhältnis1%
Kompatibilität – insgesamt1%

Common questions

Is stabkerzen bunt profitable to sell on Amazon Germany?
The niche generates €28K/yr across 119 tracked products. 1 of 30 products launched in the last 360 days are still selling. 90-day search growth is -46.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the stabkerzen bunt niche?
39 brands and 110 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in stabkerzen bunt?
Top complaints mined from reviews: Qualität insgesamt, Stärke, Preis-Leistungs-Verhältnis. The return rate is 1.6%.
When does demand for stabkerzen bunt peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 4.7× the quietest.
What does it cost to enter the stabkerzen bunt niche?
Listings span €2.98–€42.68; the average listing price is €13.05 (sweet spot $15–$100). The average incumbent carries 506 reviews — the moat a new listing must climb.