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Spülmittelspender

soft demand (-21.3% this quarter) — Spülmittelspender doesn't clear our bar today.

Flapen Score

49
Skip it

Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48

Market size 33Growth 14Conversion 24Competition 66Returns 76Price range 71Avg price 67Brand share 75Review moat 58Quality gap 48
This niche Category average · 4,240 niches

Is Spülmittelspender profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Spülmittelspender is a €159K/yr Amazon Germany market (592K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Jan. Verdict: Skip it — 49/100.

Spülmittelspender: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.3% over the last 90 days and 1.9% of searches end in a purchase.

€159K

revenue / yr

Units sold / yr15K
Search volume / yr-21.3%592K
Conversion rate1.9%
Avg price€14.02

Who owns the niche?

The top 5 brands hold 60% of demand, so 40% of the market is open.

40%

open market share

Brands · sellers27 · 70
Top-5 product click share45%
Open market40%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 43 products

Sponsored placement98%
New entrants (1y)10· 3 succeeded
Avg rating4.5★
Avg reviews1,181

Top Spülmittelspender products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

€0€6K€13K€19K€25K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

70

Top-5 brand share

60%

Top 20: 94%

Top-5 click share

45%

Top 20: 78%

Open market

35%

  • AJEUNGAIN16%
  • WENKO15%
  • Brabantia15%
  • AIKE8%
  • Superior Interior6%
  • HMJIA6%

Spülmittelspender demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume592KCVR1.9%Products43Brands27Top 5 Brands60%OOS Rate7.4%Rating4.5★Reviews1,181Avg BSR#107
18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Spülmittelspender search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • spülmittelspender244K/yr
  • spülmittelspender küche100K/yr
  • seifenspender küche92K/yr
  • spüli spender21K/yr
  • spülmittel spender13K/yr
  • seifenspender küche set13K/yr
  • dish soap dispenser9K/yr
  • spüli spender küche11K/yr
  • soap dispenser kitchen8K/yr
  • spülmittelflasche zum befüllen7K/yr

What reviews say buyers love and hate about Spülmittelspender

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Qualität insgesamt19%

Super Produkt

Abgabemechanismus14%

Solider Seifenspender

Benutzerfreundlichkeit12%

Einfach zu bedienen, robust und stylisch

Design insgesamt8%

Elegant

beworben Vs Tatsächliches Produkt6%

Macht was her

What buyers complain about

63% of reviews
Abgabemechanismus12%

Ungeignet als Spülmittelspender

Qualität insgesamt8%

Schlechte Qualität, sehr schnell kaputt

Haltbarkeit8%

sehr schnell defekt

Auslaufsicher8%

UNDICHT

Preis-Leistungs-Verhältnis8%

Dementsprechend VIEL zu teuer

Spülmittelspender return rate & reasons

Why buyers send it back, as a share of all return requests.

2.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
33%
2Qualität insgesamt
8%
3Auslaufsicher
7%
4Abgabemechanismus
7%
5Materialqualität
6%

Common Spülmittelspender questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Spülmittelspender 49/100 on Amazon Germany — Skip it. The niche generates €159K/yr across 43 tracked products. 3 of 10 products launched in the last 360 days are still selling. Search demand moved -21.3% over the last 90 days.
Search demand for Spülmittelspender on Amazon Germany peaks in Jan, where the busiest month runs 1.7× the quietest.