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Souper Cubes

Souper Cubes shows low returns (0.5%), but soft demand (-22.5% this quarter) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 30% of 4,240 Küche, Haushalt & Wohnen niches · +4 vs the category median of 48

Market size 27Growth 14Conversion 30Competition 71Returns 97Price range 89Avg price 94Brand share 76Review moat 67Quality gap 23
This niche Category average · 4,240 niches

Is Souper Cubes profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Souper Cubes is a €114K/yr Amazon Germany market (207K searches/yr). The top 5 brands hold 59% of demand. Verdict: Worth a look — 52/100.

Souper Cubes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -22.5% over the last 90 days and 2.4% of searches end in a purchase.

€114K

revenue / yr

Units sold / yr5K
Search volume / yr-22.5%207K
Conversion rate2.4%
Avg price€22.72

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers27 · 36
Top-5 product click share42%
Open market41%
Avg brand age17 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 38 products

Sponsored placement87%
New entrants (1y)26· 4 succeeded
Avg rating4.6★
Avg reviews821

Top Souper Cubes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€9K€14K€18K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 rising

Sellers

36

Top-5 brand share

59%

Top 20: 94%

Top-5 click share

42%

Top 20: 83%

Open market

37%

  • Souper Cubes24%
  • QUELIEN14%
  • agctrler9%
  • WRQIOO6%
  • Generisch6%
  • AFYRIANT4%

Souper Cubes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume207KCVR2.4%Products38Brands27Top 5 Brands59%OOS Rate2.9%Rating4.6★Reviews821Avg BSR#450
5K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26

Top Souper Cubes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • souper cubes80K/yr
  • silikon gefrierform20K/yr
  • gefrierform8K/yr
  • super cube18K/yr
  • silikonform einfrieren6K/yr
  • souper cubes set8K/yr
  • silicone freezer moulds3K/yr
  • super cubes8K/yr
  • meal prep silikonform5K/yr
  • gefrierform silikon6K/yr

What reviews say buyers love and hate about Souper Cubes

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Benutzerfreundlichkeit17%

Super Handhabung

Qualität insgesamt13%

Super Produkt

Gesamtgröße11%

Prima Größe

Einfache Reinigung9%

sich sehr leicht reinigen

Stärke6%

Das Material ist fest

What buyers complain about

53% of reviews
beworben Vs Tatsächliches Produkt9%

Falscher Eindruck durch Fotos und Beschreibung

Geruch9%

Wieso stinkt das Essen total nach Silicon wenn ich diese Behälter nutze?

Qualität insgesamt8%

Qualitativ äußerst minderwertig

Speicherkapazität7%

Allerdings ist dann nicht mehr viel Platz um noch andere Artikel einzufrieren

Preis-Leistungs-Verhältnis4%

Dementsprechend kann ich dieses Produkt nicht empfehlen, weil das Preisleistungsverhältnis deutlich zu schlecht ist

Souper Cubes return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
47%
2Geruch
16%
3Materialqualität
5%
4Qualität insgesamt
4%
5beworben Vs Tatsächliches Produkt
4%

Common Souper Cubes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Souper Cubes 52/100 on Amazon Germany — Worth a look. The niche generates €114K/yr across 38 tracked products. 4 of 26 products launched in the last 360 days are still selling. Search demand moved -22.5% over the last 90 days.
Souper Cubes buyers on Amazon Germany complain most about beworben Vs Tatsächliches Produkt, Geruch, Qualität insgesamt, the themes mined from the niche's reviews. Its return rate is 0.5%.