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Sojawachs Für Kerzen

Sojawachs Für Kerzen shows low returns (0.4%), but soft demand (-55.5% this quarter) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48

Market size 41Growth 0Conversion 54Competition 66Returns 98Price range 83Avg price 86Brand share 26Review moat 65Quality gap 40
This niche Category average · 4,240 niches

Is Sojawachs Für Kerzen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sojawachs Für Kerzen is a €214K/yr Amazon Germany market (247K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Sojawachs Für Kerzen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -55.5% over the last 90 days and 4.4% of searches end in a purchase.

€214K

revenue / yr

Units sold / yr13K
Search volume / yr-55.5%247K
Conversion rate4.4%
Avg price€19.56

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers10 · 12
Top-5 product click share46%
Open market11%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement93%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews882

Top Sojawachs Für Kerzen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€9K€17K€26K€34K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

12

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

46%

Top 20: 89%

Open market

6%

  • Waxcanpy29%
  • BOYUJK27%
  • VEGISHINE19%
  • molinoRC10%
  • UNOTENA5%
  • WAXIM5%
  • Open — no brand owns it (4 brands, 6%)

Sojawachs Für Kerzen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume247KCVR4.4%Products30Brands10Top 5 Brands89%OOS Rate12.0%Rating4.5★Reviews882Avg BSR#62
13K8KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.2×

Top Sojawachs Für Kerzen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sojawachs für kerzen112K/yr
  • sojawachs50K/yr
  • soy wax11K/yr
  • soja wachs für kerzen13K/yr
  • soja wachs8K/yr
  • soy wax for candle making6K/yr
  • kokoswachs für kerzen4K/yr
  • sojawachs für kerzen 2kg6K/yr
  • soya wax kerzen5K/yr
  • sojawachs kerzen5K/yr

What reviews say buyers love and hate about Sojawachs Für Kerzen

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Qualität insgesamt51%

Super Produkt, sehr zufrieden

Geruch12%

riecht nicht merklich, rußt nicht, konventionelle Kerzen kommen mir nicht mehr ins Haus, absolute Empfehlung

beworben Vs Tatsächliches Produkt11%

Entspricht den Erwartungen

Benutzerfreundlichkeit10%

Einfach schnell

Effizienz5%

man kann es gut verarbeiten.

What buyers complain about

100% of reviews
Qualität insgesamt36%

Sehr schlecht Qualität

Geruch14%

auch der Geruch ist zu intensiv

Fleckenbeständigkeit14%

es trocknet super fleckig im Glas

Gesamtgröße14%

Die Flamme ist verhältnismäßig klein

Feucht/Trocken14%

Frostig

Sojawachs Für Kerzen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Qualität insgesamt
26%
2Geruch
18%
3Gesamtgröße
16%
4Haltbarkeit
8%
5beworben Vs Tatsächliches Produkt
8%

Common Sojawachs Für Kerzen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sojawachs Für Kerzen 50/100 on Amazon Germany — Worth a look. The niche generates €214K/yr across 30 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -55.5% over the last 90 days.
Search demand for Sojawachs Für Kerzen on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 8.2× the quietest.