Soft Sitter

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -77.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

-77.6%

Conversion, latest week

1.7%

Market size, estimated

€27Ka year

Top search term

dreamolino12K searches a year

Listings sell for €20.50 on average, from €9.62 to €30.78. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €20.50 that is €2K to €5K a year per listing.

Average price

€20.50inside the $15 to $100 sweet spot

Price range

€9.62–€30.78

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

€2K–€5K

Returns

3.3%of orders · Amazon Germany median 1.1%

90% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 28.6% of listings are out of stock. The average listing ranks #100 within Bettwaren & Bettwäsche. It carries 845 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

95%

Out of stock, average day

28.6%

Average rank

#100in Bettwaren & Bettwäsche

Average rating

4.34 starsAmazon Germany average 4.37 stars

Average reviews

845per listing

Listings tracked

21

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months