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Sockenbretter

Fail

Demand is soft, at -56.3% this quarter, so Sockenbretter is a Fail.

Flapen Score
37
37 / 100
Ranks 3,620 of 4,240 Küche, Haushalt & Wohnen niches · −11 vs the category median of 48
Market size
€22K/yr87K searches / yr
90-day growth
-56.3%search demand this quarter
Competition
46%top-5 click share · 16 brands · 41 sellers

Flapen Score

Sockenbretter against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Sockenbretter is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sockenbretter market on Amazon at a glance

Shoppers on Amazon Germany searched for Sockenbretter 87K times last year and spent an estimated €22K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -56.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-56.3%
Conversion, latest week
3.0%
Market size, estimated
€22Ka year
Peak month
January4.5× the quietest month
Top search term
lana grossa sockenwolle17K searches a year

02 · Price

A sale here is worth €8.54.

Listings sell for €8.54 on average, from €2.82 to €15.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €8.54 that is €0 to €854 a year per listing.

Average price
€8.54under the $15 to $100 sweet spot
Price range
€2.82–€15.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€854
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 41% ship with Prime. On an average day, 18.3% of listings are out of stock. The average listing ranks #546 within Häkeln & Stricken. It carries 142 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
41%
Out of stock, average day
18.3%
Average rank
#546in Häkeln & Stricken
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
142per listing
Listings tracked
41

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Sockenbretter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

€0€887€2K€3K€4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 falling

Sellers

41

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

46%

Top 20: 80%

Open market

11%

  • Lana Grossa51%
  • Holzblatt12%
  • T TAKONE11%
  • Wollbiene6%
  • Prym5%
  • BENECREAT3%
  • Open — no brand owns it (10 brands, 11%)

Demand

Sockenbretter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Sockenbretter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • lana grossa sockenwolle17K/yr
  • sockenlineal25K/yr
  • lana grossa meilenweit15K/yr
  • sockenlineal 4-fach und 6-fach sockenlehre von tanja steinbach10K/yr
  • sockenlineal zum stricken6K/yr
  • sockenwolle lana grossa7K/yr
  • lana grossa sockenwolle 4 fädig7K/yr

Reviews and returns

What reviews say buyers love and hate about Sockenbretter

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Benutzerfreundlichkeit”
21%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.5%of orders come back
“Zu schlecht,zu teuer”
A buyer, on “Preis-Leistungs-Verhältnis”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Sockenbretter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data