Is smoothie flasche profitable to sell on Amazon Germany?

The niche generates €249K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Skip it (43/100).

How competitive is the smoothie flasche niche?

7 brands and 52 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in smoothie flasche?

Top complaints mined from reviews: Haltbarkeit, Auslaufsicher, Qualität insgesamt. The return rate is 2.1%.

When does demand for smoothie flasche peak?

Demand peaks in Jan–Feb; the busiest month runs 2.2× the quietest.

What does it cost to enter the smoothie flasche niche?

Listings span €7.52–€53.59; the average listing price is €19.24 (sweet spot $15–$100). The average incumbent carries 4,661 reviews — the moat a new listing must climb.

smoothie flasche

Skip it

Brand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.

Avg price

Great€19.24

avg listing price — sweet spot $15–$100

Price range

Great€7.52–€53.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€249K

€249K/yr · 229K searches

Review moat

Bad4,660.82

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.4%

90-day search growth — must beat 0% to launch

Competition

Bad81%

top-5 click share — a locked-up shelf

Brand share

Bad94%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, smoothie flasche is a €249K/yr Amazon Germany market (229K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 43/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

smoothie flasche market data

Units sold / yr: 13K–15K; avg 1,500–2,000/product
Revenue / yr: €241K–€289K; units × avg price
Conversion rate: 5.7%
Avg BSR: #91
Page quality: 0%
Prime: 100%
Sponsored: 55%
Out of stock: 0.0%
Avg brand age: 30 months
Avg seller age: 193 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

WMF75%
MEIMUCUL8%
OAMCEG4%
DUBUOZA3%
Alaoo3%
Emsa3%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.4% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 2.2×

Open Trend

Top smoothie flasche search terms

smoothie becher77K/yr -12.6%0.8% conv.
wmf mixer flasche23K/yr -0.1%12.8% conv.
smoothie flasche36K/yr -48.3%1.1% conv.
smoothie becher to go20K/yr -10.4%0.8% conv.
wmf smoothie maker flasche17K/yr -28.5%11.5% conv.
smoothie becher mit deckel8K/yr +62.4%0.1% conv.
wmf kult x mix & go flasche9K/yr +14.5%13.1% conv.
smoothie flasche to go9K/yr -42.7%1.5% conv.
wmf flasche5K/yr +9.0%7.2% conv.
smoothie to go becher5K/yr -19.1%1.3% conv.

All search terms

Top smoothie flasche products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

WMF Kult X Mix & Go/Küchenminis Trinkflasche 600 ml Smoothie Flasche Mixbehälter Smoothie Becher aus Tritan-Kunststoff bruchsicher

WMF€7.674.7★10,297 rev

WMF Kult X Mix & Go / Küchenminis Smoothie Becher 300ml Smoothie Flasche Mixbehälter Tritan-Kunststoff bruchsicher

WMF€10.764.7★1,904 rev

MEIMUCUL Smoothie Flasche 4 Stück Glasflaschen zum Befüllen 500ml Shot Flaschen zum Befüllen Wiederverwendbare Smoothie Gläser mit Deckel Ideal für Saft Ingwer Milchshakes

MEIMUCUL€14.004.4★92 rev

WMF Kult X Mix & Go Mini Smoothie Maker Standmixer Blender elektrisch Shake Mixer 300 Watt Leistung Tritan-Kunststoff Flasche 600ml auslaufsicherer Schraubdeckel rutschfeste Füße Silber/Schwarz

WMF€27.334.5★36,752 rev

WMF Kult X Mix & Go Smoothie Maker & Mixer kompakter Standmixer 300 W mit 0 6 L Tritan-Flasche 4 Edelstahlklingen Sicherheitsabschaltung Shake Mixer aus Cromargan Edelstahl Deep Black

WMF€34.924.4★211 rev

Newest

by launch date

WMF Kult X Mix & Go Smoothie Maker & Mixer kompakter Standmixer 300 W mit 0 6 L Tritan-Flasche 4 Edelstahlklingen Sicherheitsabschaltung Shake Mixer aus Cromargan Edelstahl Deep Black

WMF€34.92211 rev

9mo ago

WMF Mix & Go Touch Smoothie Maker to go tragbarer Mixer & kompakter Standmixer 500 W Hochleistungsmixer Ultra-Blade Edelstahlklinge auslaufsichere To-Go Trinkflasche recycelter Kunststoff Lava

WMF€53.5982 rev

11mo ago

DUBUOZA 4er Glasflaschen 500ml mit Edelstahl Deckel Smoothie Gläser Sets mit Messskala Wiederverwendbar Glaswasserflasche Smoothie Becher to go für Säfte Smoothies Kaffee Milch Tee (500ML)

DUBUOZA€17.04118 rev

11mo ago

Alaoo Protein Shaker 2 Stück 400ml Proteinshaker Flasche Fitness Shaker mit 2 Mixball Edelstahl BPA-frei und Auslaufsicher Proteinshaker mit Messskala für Proteinpulver Proteinshake (Schwarz+Rosa

Alaoo€7.52412 rev

1y ago

OAMCEG 8 Stück Saftflaschen zum Befüllen 480ml Smoothie Flaschen mit Deckel Strohhalme 16oz Glasflaschen Wiederverwendbare Glasflasche Spülmaschinen Kühlschranksicher für Saftpressen Konservieren

OAMCEG€20.18130 rev

2y ago

What buyers say about smoothie flasche

What buyers praise and complain about, mined from review topics.

What buyers love

Mischen/Mischung23%

“Super Mixer”

Qualität insgesamt17%

“Super Produkt”

Benutzerfreundlichkeit8%

“Smoothie Maker einfach zu bedienen”

Preis-Leistungs-Verhältnis7%

“Preisleistung ok”

Gesamtgröße7%

“Passt super”

beworben Vs Tatsächliches Produkt6%

“Alles so wie es soll”

Einfache Reinigung5%

“Einfaches reinigen”

Stärke2%

“robust”

Kompaktheit2%

“Kompakter Smoothie-Maker – ideal für den schnellen Start in den Tag”

Auslaufsicher1%

“nichts ausläuft”

What buyers complain about

Haltbarkeit17%

“Haltbarkeit”

Auslaufsicher14%

“Überhaupt nicht leakproof”

Qualität insgesamt10%

“Kein WMF Standard”

Mischen/Mischung8%

“Mixt nicht”

Geruch6%

“Stinkt”

Einfache Reinigung3%

“Die Flasche an sich ist grauenhaft zu reinigen ich wünschte mir ich hätte den mixer”

Gesamtgröße2%

“die Einfüllöffnung ist viel zu klein”

Benutzerfreundlichkeit2%

“Unpraktisch in der Handhabung”

Preis-Leistungs-Verhältnis2%

“Schade für den Preis”

Stärke2%

“Trinkflasche mit fragilem Verschluss”

Top return reasons

Gesamtgröße33%

Kompatibilität – insgesamt10%

Auslaufsicher9%

Funktionalität insgesamt8%

Mischen/Mischung7%

Geruch4%

Qualität insgesamt3%

Mechanismus probleme3%

Produktzustand3%

Haltbarkeit2%

Common questions

Is smoothie flasche profitable to sell on Amazon Germany?: The niche generates €249K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -18.4%. Flapen's verdict: Skip it (43/100).
How competitive is the smoothie flasche niche?: 7 brands and 52 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in smoothie flasche?: Top complaints mined from reviews: Haltbarkeit, Auslaufsicher, Qualität insgesamt. The return rate is 2.1%.
When does demand for smoothie flasche peak?: Demand peaks in Jan–Feb; the busiest month runs 2.2× the quietest.
What does it cost to enter the smoothie flasche niche?: Listings span €7.52–€53.59; the average listing price is €19.24 (sweet spot $15–$100). The average incumbent carries 4,661 reviews — the moat a new listing must climb.