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Silvester Deko

Fail

Demand is soft, at -54.9% this quarter, so Silvester Deko is a Fail.

Flapen Score
21
21 / 100
Ranks 4,184 of 4,240 Küche, Haushalt & Wohnen niches · −27 vs the category median of 48
Market size
€34K/yr479K searches / yr
90-day growth
-54.9%search demand this quarter
Competition
100%top-5 click share · 5 brands · 6 sellers

Flapen Score

Silvester Deko against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Silvester Deko is stronger. Inside it, weaker.

21Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silvester Deko market on Amazon at a glance

Shoppers on Amazon Germany searched for Silvester Deko 479K times last year and spent an estimated €34K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 21 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 479K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -54.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €34K a year.

Searches, last 12 months
479K
Growth, 90 days vs prior 90
-54.9%
Conversion, latest week
0.9%
Market size, estimated
€34Ka year
Peak month
December275.5× the quietest month
Top search term
silvester deko301K searches a year

02 · Price

A sale here is worth €8.06.

Listings sell for €8.06 on average, from €4.57 to €11.75. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €8.06 that is €2K to €4K a year per listing.

Average price
€8.06under the $15 to $100 sweet spot
Price range
€4.57–€11.75
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.6% of listings are out of stock. The average listing ranks #376 within Partyzubehör & Dekoration. It carries 553 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
23.6%
Average rank
#376in Partyzubehör & Dekoration
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
553per listing
Listings tracked
5

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Silvester Deko products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

€0€3K€7K€10K€14K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

6

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • Jeackcelle33%
  • waziwe23%
  • OMIGA18%
  • Charfia15%
  • TK Gruppe Timo Klingler11%
  • Open — no brand owns it (0%)

Demand

Silvester Deko search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KHoliday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 275.5×

Search terms

Top Silvester Deko search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • silvester deko301K/yr
  • happy new year68K/yr
  • new year12K/yr
  • deko silvester36K/yr
  • party deko silvester7K/yr
  • happy new year deko13K/yr
  • neujahr deko5K/yr
  • silvesterdeko12K/yr
  • silvester set3K/yr
  • new year decoration18K/yr

Reviews and returns

What reviews say buyers love and hate about Silvester Deko

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “beworben Vs Tatsächliches Produkt”
33%of negative reviews mention “Haftung/Klebrigkeit”
1.3%of orders come back
“Hällt nicht immer gut”
A buyer, on “Haftung/Klebrigkeit”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Silvester Deko questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data