Is silhouette portrait messer profitable to sell on Amazon Germany?

The niche generates €734K/yr across 18 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (43/100).

How competitive is the silhouette portrait messer niche?

6 brands and 27 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 99% of demand.

What do buyers complain about in silhouette portrait messer?

Top complaints mined from reviews: Funktionalität insgesamt, Farbe, Montage/Installation. The return rate is 1.1%.

When does demand for silhouette portrait messer peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.5× the quietest.

What does it cost to enter the silhouette portrait messer niche?

Listings span €6.90–€475.68; the average listing price is €177.54 (sweet spot $15–$100). The average incumbent carries 959 reviews — the moat a new listing must climb.

silhouette portrait messer

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Market size

Good€734K

€734K/yr · 249K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good959.39

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€177.54

avg listing price — sweet spot $15–$100

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-10.8%

90-day search growth — must beat 0% to launch

Price range

Bad€6.90–€475.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad99%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon Germany niche tracking, silhouette portrait messer is a €734K/yr Amazon Germany market (249K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

silhouette portrait messer market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: €533K–€710K; units × avg price
Conversion rate: 1.7%
Avg BSR: #51
Page quality: 0%
Prime: 89%
Sponsored: 50%
Out of stock: 3.0%
Avg brand age: 37 months
Avg seller age: 188 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 falling

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

Silhouette America88%
WORKLION5%
Signmart2%
Prime Vinyl2%
OSDUE2%
Kreativplotter1%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.8% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.5×

Open Trend

Top silhouette portrait messer search terms

silhouette cameo 547K/yr +3.3%1.3% conv.
silhouette27K/yr +0.8%0.5% conv.
silhouette cameo 433K/yr -26.4%1.4% conv.
silhouette portrait 412K/yr +16.3%1.3% conv.
cameo 517K/yr -0.0%1.5% conv.
silhouette cameo16K/yr -3.5%0.4% conv.
silhouette america14K/yr -7.5%0.4% conv.
cameo10K/yr -8.6%0.1% conv.
cameo 411K/yr -25.2%0.9% conv.
silhouette cameo 5 zubehör9K/yr -38.7%1.2% conv.

All search terms

Top silhouette portrait messer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SILHOUETTE CAMEO 5 Alpha () Schneidemaschine 30 5 cm Schwarz Matt

Silhouette America€245.034.4★28 rev

Silhouette America SILHOUETTE CAMEO 5 - Weiß Marmor

Silhouette America€274.314.3★332 rev

Silhouette America Portrait 4

Silhouette America€166.904.5★92 rev

SILHOUETTE CAMEO 5 Alpha () Schneidemaschine 30 5 cm Weiß

Silhouette America€287.504.4★10 rev

Silhouette America SILH-CAMEO-4-WHT-5T Silhouette Cameo 4 Schneideplotter Weiß 30 5 cm Schneidebreite

Silhouette America€261.534.6★5,510 rev

Newest

by launch date

3x Silhouette Automatikmesser SILH-BLADE-AUTO-2 für Cameo 5 Alpha / 5/4 / Plus/MK-II/Portrait 3/4 und Curio 2

Signmart€33.358 rev

4mo ago

SILHOUETTE CAMEO 5 Alpha () PLUS Schneidemaschine 38 1 cm Schwarz Matt

Silhouette America€441.623 rev

5mo ago

SILHOUETTE CAMEO 5 Alpha () Schneidemaschine 30 5 cm Weiß

Silhouette America€287.5010 rev

6mo ago

SILHOUETTE CAMEO 5 Alpha () Schneidemaschine 30 5 cm Schwarz Matt

Silhouette America€245.0328 rev

7mo ago

SILHOUETTE CAMEO 5 Alpha () Schneidemaschine 30 5 cm Rosa Matt

Silhouette America€256.0128 rev

7mo ago

What buyers say about silhouette portrait messer

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt22%

“good quality and good funktion”

Preis-Leistungs-Verhältnis20%

“Für den Preis ok”

Haftung/Klebrigkeit17%

“Gute Klebekraft in der angegebenen Intensität”

beworben Vs Tatsächliches Produkt6%

“Genau wie beschrieben”

Kompatibilität – insgesamt6%

“Für Cameo 4 geeignet, sehr gut”

Gesamtgröße4%

“Passen daher perfekt”

Benutzerfreundlichkeit4%

“Praktisch”

Haltbarkeit4%

“hält länger als manch andere nachbauten”

Funktionalität insgesamt3%

“sie leisten mir bei der Karten und Junk - Journal Herstellung wirklich gute Dienste”

Geschenk Zweck3%

“tolles Produkt - super Geburtsagsgeschenk”

What buyers complain about

Funktionalität insgesamt25%

“Leider haben Sie nicht wie gewünscht funktioniert”

Farbe10%

“Klare Kaufempfehlung aber nicht in Schwarz;)”

Montage/Installation10%

“Zu Beginn hatte ich als Neueinsteiger etwas mit der Einrichtung und Bedienung zu kämpfen – das lag aber klar an meiner eigenen Unerfahrenheit, nicht am Gerät”

Haftung/Klebrigkeit10%

“Diese Matte klebt schon bei der zweiten Folie an den Ecken nicht”

Produktzustand10%

“Gebrauchtware”

Montage10%

“Schon nach wenigen Nutzungen brach die Halterung, die für den Einzug verantwortlich ist”

Konnektivität – insgesamt5%

“die Bluetooth-Verbindung bricht mitten im Betrieb ab.”

Haltbarkeit5%

“Defekt nach kurzer Zeit”

Griffqualität3%

“Die Nahtspuren am Griff sind leider auch unangenehm”

Nähen/Finish/Polieren3%

“Die Nahtspuren am Griff sind leider auch unangenehm”

Top return reasons

Gesamtgröße41%

Funktionalität insgesamt11%

Haftung/Klebrigkeit8%

Kompatibilität – insgesamt7%

Defekt Material/Teile5%

Produktzustand3%

Haltbarkeit3%

beworben Vs Tatsächliches Produkt3%

Anleitung/Benutzerhandbuch/Fehlerbehebung2%

Preis-Leistungs-Verhältnis2%

Common questions

Is silhouette portrait messer profitable to sell on Amazon Germany?: The niche generates €734K/yr across 18 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -10.8%. Flapen's verdict: Skip it (43/100).
How competitive is the silhouette portrait messer niche?: 6 brands and 27 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in silhouette portrait messer?: Top complaints mined from reviews: Funktionalität insgesamt, Farbe, Montage/Installation. The return rate is 1.1%.
When does demand for silhouette portrait messer peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 2.5× the quietest.
What does it cost to enter the silhouette portrait messer niche?: Listings span €6.90–€475.68; the average listing price is €177.54 (sweet spot $15–$100). The average incumbent carries 959 reviews — the moat a new listing must climb.