Silhouette Portrait 3

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €606K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

-13.9%

Conversion, latest week

2.5%

Market size, estimated

€606Ka year

Peak month

December3.7× the quietest month

Top search term

silhouette27K searches a year

Listings sell for €150.25 on average, from €6.90 to €475.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €150.25 that is €15K to €38K a year per listing.

Average price

€150.25above the $15 to $100 sweet spot

Price range

€6.90–€475.68

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

€15K–€38K

Returns

1.4%of orders · Amazon Germany median 1.1%

52% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #66 within Bastel- & Malmaterialien. It carries 1,202 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

84%

Out of stock, average day

6.2%

Average rank

#66in Bastel- & Malmaterialien

Average rating

4.34 starsAmazon Germany average 4.37 stars

Average reviews

1,202per listing

Listings tracked

25

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

39 months