Schuhregal
PassSchuhregal scores 65 out of 100, a Pass. Shoppers spend an estimated $2.8M a year here, demand is soft, at -19.3% this quarter, and an estimated 1.2% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 4,240 Küche, Haushalt & Wohnen niches · +17 vs the category median of 4865
- Market size
- €2.8M/yr7.6M searches / yr
- 90-day growth
- -19.3%search demand this quarter
- Competition
- 24%top-5 click share · 36 brands · 51 sellers
Flapen Score
Schuhregal against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schuhregal is stronger. Inside it, weaker.
Market
The Schuhregal market on Amazon at a glance
Shoppers on Amazon Germany searched for Schuhregal 7.6M times last year and spent an estimated €2.8M. The top 5 brands take 62% of clicks. Demand peaks in Nov. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 7.6M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.8M a year.
- Searches, last 12 months
- 7.6M
- Growth, 90 days vs prior 90
- -19.3%
- Conversion, latest week
- 1.0%
- Market size, estimated
- €2.8Ma year
- Peak month
- November1.6× the quietest month
- Top search term
- schuhschrank3.1M searches a year
02 · Price
A sale here is worth €35.95.
Listings sell for €35.95 on average, from €6.85 to €138.07. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At €35.95 that is €18K to €27K a year per listing.
- Average price
- €35.95inside the $15 to $100 sweet spot
- Price range
- €6.85–€138.07
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €18K–€27K
- Returns
- 1.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #42 within Aufbewahrung & Organisation. It carries 2,488 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 81%
- Out of stock, average day
- 8.9%
- Average rank
- #42in Aufbewahrung & Organisation
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,488per listing
- Listings tracked
- 90
04 · Newcomers
18 of last year's 30 launches cleared the first-year sales bar.
30 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 30
- Successful launches
- 18Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Schuhregal products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
36 falling
Sellers
51
Top-5 brand share
62%
Top 20: 92%
Top-5 click share
24%
Top 20: 54%
Open market
33%
- Brand 125%
- Brand 218%
- Brand 37%
- Brand 46%
- Brand 56%
- Brand 65%
Demand
Schuhregal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6×
Search terms
Top Schuhregal search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- schuhschrank3.1M/yr
- schuhregal2.5M/yr
- schuhregal schmal451K/yr
- shoe rack242K/yr
- schuhregal platzsparend249K/yr
- shoe cabinet182K/yr
- schuhregal holz140K/yr
- schuhregal weiß122K/yr
- schuhregal outdoor46K/yr
- schuhregal metall95K/yr
Reviews and returns
What reviews say buyers love and hate about Schuhregal
We read the reviews and the return reasons for every product selling here.
“Aufbau ist im Grunde unmöglich”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schuhregal questions
Answered from the same tracked data.









