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Schürze Weiß

Fail

Demand is soft, at -44.6% this quarter, so Schürze Weiß is a Fail.

Flapen Score
38
38 / 100
Ranks 3,526 of 4,240 Küche, Haushalt & Wohnen niches · −10 vs the category median of 48
Market size
€27K/yr46K searches / yr
90-day growth
-44.6%search demand this quarter
Competition
70%top-5 click share · 13 brands · 23 sellers

Flapen Score

Schürze Weiß against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schürze Weiß is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schürze Weiß market on Amazon at a glance

Shoppers on Amazon Germany searched for Schürze Weiß 46K times last year and spent an estimated €27K. The top 5 brands take 74% of clicks. Demand peaks in Feb–Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-44.6%
Conversion, latest week
6.4%
Market size, estimated
€27Ka year
Peak month
February3.6× the quietest month
Top search term
schürze weiß14K searches a year

02 · Price

A sale here is worth €9.12.

Listings sell for €9.12 on average, from €5.82 to €17.85. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €9.12 that is €912 to €2K a year per listing.

Average price
€9.12under the $15 to $100 sweet spot
Price range
€5.82–€17.85
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€912–€2K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #137 within Küchentextilien. It carries 1,763 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#137in Küchentextilien
Average rating
4.29 starsAmazon Germany average 4.37 stars
Average reviews
1,763per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Schürze Weiß products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.

€0€3K€5K€8K€11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

23

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

70%

Top 20: 100%

Open market

20%

  • Xialvyu26%
  • SUE'S DAY18%
  • BIGHAS12%
  • MFAZ Morefaz Ltd11%
  • LEFUNDA7%
  • umboom6%

Demand

Schürze Weiß search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Sep, Oct, Nov · busiest ÷ quietest = 3.6×

Search terms

Top Schürze Weiß search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • schürze weiß14K/yr
  • weiße schürze13K/yr
  • schürze zum bemalen erwachsene3K/yr
  • kochschürze weiß8K/yr
  • kochschürze herren weiß4K/yr
  • weiße kochschürze3K/yr

Reviews and returns

What reviews say buyers love and hate about Schürze Weiß

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”
38%of negative reviews mention “Qualität insgesamt”
1.7%of orders come back
“Billige Qualität”
A buyer, on “Qualität insgesamt”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Schürze Weiß questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data