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Schnellkochtopf

Fail

Demand is soft, at -46.2% this quarter, so Schnellkochtopf is a Fail.

Flapen Score
42
42 / 100
Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 48
Market size
€1.5M/yr1.5M searches / yr
90-day growth
-46.2%search demand this quarter
Competition
60%top-5 click share · 12 brands · 116 sellers

Flapen Score

Schnellkochtopf against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schnellkochtopf is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schnellkochtopf market on Amazon at a glance

Shoppers on Amazon Germany searched for Schnellkochtopf 1.5M times last year and spent an estimated €1.5M. The top 5 brands take 86% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.5M a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-46.2%
Conversion, latest week
1.4%
Market size, estimated
€1.5Ma year
Peak month
December3.2× the quietest month
Top search term
schnellkochtopf742K searches a year

02 · Price

A sale here is worth €65.99.

Listings sell for €65.99 on average, from €35.55 to €131.99. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €65.99 that is €49K to €66K a year per listing.

Average price
€65.99inside the $15 to $100 sweet spot
Price range
€35.55–€131.99
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
€49K–€66K
Returns
3.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #9 within Elektrische Küchengeräte. It carries 3,585 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
95%
Out of stock, average day
4.2%
Average rank
#9in Elektrische Küchengeräte
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
3,585per listing
Listings tracked
20

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
49 months

Products

Top Schnellkochtopf products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

€0€146K€291K€437K€582K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

116

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 100%

Open market

11%

  • Tefal40%
  • Amazon Basics17%
  • WMF15%
  • Instant Pot8%
  • Arendo5%
  • Cosori3%
  • Open — no brand owns it (6 brands, 11%)

Demand

Schnellkochtopf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Schnellkochtopf search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • schnellkochtopf742K/yr
  • pressure cooker195K/yr
  • schnellkochtopf 6l108K/yr
  • schnellkochtopf 3l59K/yr
  • wmf schnellkochtopf64K/yr
  • schnellkochtopf 4l51K/yr
  • dampfkochtopf36K/yr
  • schnellkochtöpfe23K/yr
  • schnellkochtopf induktion32K/yr
  • düdüklü tencere24K/yr

Reviews and returns

What reviews say buyers love and hate about Schnellkochtopf

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”
10%of negative reviews mention “Auslaufsicher”
3.9%of orders come back
“Anscheinend undicht oder defekt”
A buyer, on “Auslaufsicher”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Schnellkochtopf questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data