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Schneidebrett

Pass

Schneidebrett scores 71 out of 100, a Pass. Shoppers spend an estimated $3.0M a year here, demand is soft, at -20.1% this quarter, and an estimated 1.5% of orders come back.

Flapen Score
71
71 / 100
Top 1% of 4,240 Küche, Haushalt & Wohnen niches · +23 vs the category median of 48
Market size
€3.0M/yr4.5M searches / yr
90-day growth
-20.1%search demand this quarter
Competition
28%top-5 click share · 48 brands · 136 sellers

Flapen Score

Schneidebrett against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schneidebrett is stronger. Inside it, weaker.

71Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schneidebrett market on Amazon at a glance

Shoppers on Amazon Germany searched for Schneidebrett 4.5M times last year and spent an estimated €3.0M. The top 5 brands take 39% of clicks. Demand peaks in Nov–Dec. Flapen scores it 71 out of 100, a Pass.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.0M a year.

Searches, last 12 months
4.5M
Growth, 90 days vs prior 90
-20.1%
Conversion, latest week
3.1%
Market size, estimated
€3.0Ma year
Peak month
November1.8× the quietest month
Top search term
schneidebrett1.2M searches a year

02 · Price

A sale here is worth €21.45.

Listings sell for €21.45 on average, from €4.58 to €50.14. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,500 to 2,000 of them. At €21.45 that is €32K to €43K a year per listing.

Average price
€21.45inside the $15 to $100 sweet spot
Price range
€4.58–€50.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
125K–150K
Units per listing a year
1,500–2,000
Revenue per listing a year
€32K–€43K
Returns
1.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #155 within Schneidbretter & -matten. It carries 1,190 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
10.0%
Average rank
#155in Schneidbretter & -matten
Average rating
4.28 starsAmazon Germany average 4.37 stars
Average reviews
1,190per listing
Listings tracked
73

04 · Newcomers

19 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
19Amazon's first-year sales bar
Average brand age
38 months

Products

Top Schneidebrett products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

48 falling

Sellers

136

Top-5 brand share

39%

Top 20: 77%

Top-5 click share

28%

Top 20: 59%

Open market

55%

  • Brand 110%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Schneidebrett search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Schneidebrett search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • schneidebrett1.2M/yr
  • schneidebrett holz743K/yr
  • schneidebrett edelstahl176K/yr
  • holzbrett292K/yr
  • schneidebrett kunststoff353K/yr
  • edelstahl schneidebrett180K/yr
  • titan schneidebrett353K/yr
  • holzbrett küche164K/yr
  • schneidebretter102K/yr
  • cutting board104K/yr

Reviews and returns

What reviews say buyers love and hate about Schneidebrett

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Qualität insgesamt”
1.5%of orders come back
“Schlechte Qualität & keine Reaktion des Verkäufers”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Schneidebrett questions

Answered from the same tracked data.