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Schablonen

Fail

Prices span $3.73–$12.55, mostly outside the sweet spot, so Schablonen is a Fail.

Flapen Score
49
49 / 100
Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48
Market size
€95K/yr632K searches / yr
90-day growth
-5.6%search demand this quarter
Competition
41%top-5 click share · 32 brands · 37 sellers

Flapen Score

Schablonen against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Schablonen is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Schablonen market on Amazon at a glance

Shoppers on Amazon Germany searched for Schablonen 632K times last year and spent an estimated €95K. The top 5 brands take 46% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 632K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €95K a year.

Searches, last 12 months
632K
Growth, 90 days vs prior 90
-5.6%
Conversion, latest week
2.0%
Market size, estimated
€95Ka year
Peak month
November1.4× the quietest month
Top search term
schablonen textilgestaltung98K searches a year

02 · Price

A sale here is worth €7.41.

Listings sell for €7.41 on average, from €3.73 to €12.55. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At €7.41 that is €741 to €2K a year per listing.

Average price
€7.41under the $15 to $100 sweet spot
Price range
€3.73–€12.55
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
€741–€2K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #126 within Zeichnen. It carries 128 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#126in Zeichnen
Average rating
4.51 starsAmazon Germany average 4.37 stars
Average reviews
128per listing
Listings tracked
40

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Schablonen products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

€0€5K€10K€14K€19K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

37

Est. top-5 brand share

46%

Top 20: 85%

Est. top-5 click share

41%

Top 20: 74%

Open market

50%

  • Pabbyeey22%
  • TONAUP7%
  • Jeffdad7%
  • LLOUSSAK5%
  • Zocipro4%
  • ZEFAN4%

Demand

Schablonen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Schablonen search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • schablonen textilgestaltung98K/yr
  • schablonen145K/yr
  • schablonen zum malen33K/yr
  • schablone48K/yr
  • schablonen wandgestaltung48K/yr
  • airbrush schablonen41K/yr
  • malschablonen25K/yr
  • wandschablone24K/yr
  • stencil23K/yr
  • stencil schablonen16K/yr

Reviews and returns

What reviews say buyers love and hate about Schablonen

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Design insgesamt”
41%of negative reviews mention “Gesamtgröße”
0.7%of orders come back
“Schablonen sind relativ klein”
A buyer, on “Gesamtgröße”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Schablonen questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data