Is Saugroboter profitable to sell on Amazon Germany?

Flapen scores Saugroboter 52 out of 100 on Amazon Germany, a Maybe. Shoppers spend €46.8M a year across 61 tracked products. 34 of the 34 products launched in the last year cleared the first-year sales bar. Search demand grew +7.6% in the last 90 days.

How competitive is the Saugroboter niche on Amazon Germany?

17 brands and 104 sellers compete in Saugroboter on Amazon Germany. The top 5 Saugroboter products take 34% of clicks, and the top 5 brands take 88%.

What do buyers complain about in Saugroboter?

Saugroboter buyers on Amazon Germany complain most about Einfache Reinigung, Haltbarkeit, and Funktionalität insgesamt. An estimated 3.7% of orders come back.

When does demand for Saugroboter peak?

Search demand for Saugroboter on Amazon Germany peaks in Nov–Dec, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Saugroboter niche?

Saugroboter sells for €334.33 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €83.55 to €910.97. The average product has 1,390 reviews, the count a new listing must catch up to.

Saugroboter

Maybe

Shoppers spend an estimated $46.8M a year here. But prices span $83.55–$910.97, mostly outside the sweet spot, so Saugroboter is a Maybe.

Filters High Price

Flapen Score: 52
52 / 100Top 30% of 4,240 Küche, Haushalt & Wohnen niches · +4 vs the category median of 48
Market size: €46.8M/yr14.3M searches / yr
90-day growth: +7.6%search demand this quarter
Competition: 34%top-5 click share · 17 brands · 104 sellers

Flapen Score

Saugroboter against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Saugroboter is stronger. Inside it, weaker.

52Maybe

This niche Category average

See the method

Market

The Saugroboter market on Amazon at a glance

Shoppers on Amazon Germany searched for Saugroboter 14.3M times last year and spent an estimated €46.8M. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 14.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46.8M a year.

Searches, last 12 months: 14.3M
Growth, 90 days vs prior 90: +7.6%
Conversion, latest week: 1.0%
Market size, estimated: €46.8Ma year
Peak month: November2.9× the quietest month
Top search term: roborock3.2M searches a year

02 · Price

A sale here is worth €334.33.

Listings sell for €334.33 on average, from €83.55 to €910.97. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At €334.33 that is €501K to €669K a year per listing.

Average price: €334.33above the $15 to $100 sweet spot
Price range: €83.55–€910.97
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 100K–125K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €501K–€669K
Returns: 3.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #34 within Haushaltsreiniger & Staubsauger. It carries 1,390 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 98%
Out of stock, average day: 13.4%
Average rank: #34in Haushaltsreiniger & Staubsauger
Average rating: 4.30 starsAmazon Germany average 4.37 stars
Average reviews: 1,390per listing
Listings tracked: 61

04 · Newcomers

34 of last year's 34 launches cleared the first-year sales bar.

34 products launched here in the last 12 months. 34 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months: 34
Successful launches: 34Amazon's first-year sales bar
Average brand age: 42 months

Products

Top Saugroboter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

104

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

34%

Top 20: 69%

Open market

10%

Brand 168%
Brand 210%
Brand 34%
Brand 43%
Brand 52%
Brand 62%
Open — no brand owns it (11 brands, 10%)

Demand

Saugroboter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Saugroboter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

roborock3.2M/yr +10.7%1.0% conv.
saugroboter mit wischfunktion2.8M/yr +13.1%0.7% conv.
saugroboter2.1M/yr +6.5%0.6% conv.
staubsauger roboter1.6M/yr +13.5%0.7% conv.
wischroboter518K/yr +13.7%0.6% conv.
saug und wischroboter574K/yr +9.3%0.6% conv.
saugroboter ohne wischfunktion463K/yr -2.1%0.8% conv.
roborock qrevo385K/yr -7.8%1.5% conv.
roborock saugroboter174K/yr +7.6%0.7% conv.
staubsaugroboter275K/yr +6.0%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Saugroboter

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Einfache Reinigung”

18%of negative reviews mention “Einfache Reinigung”

3.7%of orders come back

“Nass-Wischen unbefriedigend”

A buyer, on “Einfache Reinigung”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

All Küche, Haushalt & Wohnen niches

Best Flapen score

The highest-scoring niches we track right now, across every category.

All tracked niches

Ameisenköder

€2.3M/yr+499.6%

Wasserpistole

€2.2M/yr+734.9%

Pool Thermometer

€839K/yr>1,000%

Maulwurf Vertreiber

€2.0M/yr+17.4%

Gartenschlauch

€2.6M/yr+304.9%

FAQ

Common Saugroboter questions

Answered from the same tracked data.

Categories