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Sauerteig

Pass

Sauerteig scores 68 out of 100, a Pass. Shoppers spend an estimated $2.3M a year here, demand is soft, at -50.1% this quarter, and an estimated 0.8% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 4,240 Küche, Haushalt & Wohnen niches · +20 vs the category median of 48
Market size
€2.3M/yr2.6M searches / yr
90-day growth
-50.1%search demand this quarter
Competition
30%top-5 click share · 50 brands · 70 sellers

Flapen Score

Sauerteig against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Sauerteig is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sauerteig market on Amazon at a glance

Shoppers on Amazon Germany searched for Sauerteig 2.6M times last year and spent an estimated €2.3M. The top 5 brands take 37% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -50.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €2.3M a year.

Searches, last 12 months
2.6M
Growth, 90 days vs prior 90
-50.1%
Conversion, latest week
3.8%
Market size, estimated
€2.3Ma year
Peak month
March5.7× the quietest month
Top search term
sauerteig starter set821K searches a year

02 · Price

A sale here is worth €22.23.

Listings sell for €22.23 on average, from €0.79 to €84.18. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,250 to 1,500 of them. At €22.23 that is €28K to €33K a year per listing.

Average price
€22.23inside the $15 to $100 sweet spot
Price range
€0.79–€84.18
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
80K–100K
Units per listing a year
1,250–1,500
Revenue per listing a year
€28K–€33K
Returns
0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #72 within Backen. It carries 462 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
97%
Out of stock, average day
6.7%
Average rank
#72in Backen
Average rating
4.46 starsAmazon Germany average 4.37 stars
Average reviews
462per listing
Listings tracked
61

04 · Newcomers

8 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
8Amazon's first-year sales bar
Average brand age
25 months

Products

Top Sauerteig products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

50 rising

Sellers

70

Top-5 brand share

37%

Top 20: 78%

Top-5 click share

30%

Top 20: 68%

Open market

57%

  • Brand 19%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Sauerteig search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 5.7×

Search terms

Top Sauerteig search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sauerteig starter set821K/yr
  • sauerteig280K/yr
  • sauerteig zubehör164K/yr
  • brot backen zubehör288K/yr
  • brot backen219K/yr
  • sauerteig glas173K/yr
  • brotbackzubehör129K/yr
  • sauerteig starter97K/yr
  • brotbackset63K/yr
  • sauerteig set59K/yr

Reviews and returns

What reviews say buyers love and hate about Sauerteig

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Qualität insgesamt”
0.8%of orders come back
“Wer hier Qualität sucht, sollte sich lieber anderweitig umsehen”
A buyer, on “Qualität insgesamt”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Sauerteig questions

Answered from the same tracked data.