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Salzdose

Fail

Shoppers spend an estimated $39K a year here, so Salzdose is a Fail.

Flapen Score
41
41 / 100
Ranks 3,205 of 4,240 Küche, Haushalt & Wohnen niches · −7 vs the category median of 48
Market size
€39K/yr157K searches / yr
90-day growth
-23.1%search demand this quarter
Competition
47%top-5 click share · 28 brands · 52 sellers

Flapen Score

Salzdose against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Salzdose is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salzdose market on Amazon at a glance

Shoppers on Amazon Germany searched for Salzdose 157K times last year and spent an estimated €39K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
157K
Growth, 90 days vs prior 90
-23.1%
Conversion, latest week
2.0%
Market size, estimated
€39Ka year
Peak month
December1.6× the quietest month
Top search term
salzdose29K searches a year

02 · Price

A sale here is worth €12.40.

Listings sell for €12.40 on average, from €5.55 to €19.35. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €12.40 that is €0 to €1K a year per listing.

Average price
€12.40under the $15 to $100 sweet spot
Price range
€5.55–€19.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #446 within Aufbewahrung & Organisation. It carries 380 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
92%
Out of stock, average day
4.2%
Average rank
#446in Aufbewahrung & Organisation
Average rating
4.55 starsAmazon Germany average 4.37 stars
Average reviews
380per listing
Listings tracked
39

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Salzdose products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

€0€1K€2K€4K€5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

52

Est. top-5 brand share

72%

Top 20: 95%

Est. top-5 click share

47%

Top 20: 84%

Open market

24%

  • KITCHENDAO27%
  • KHG14%
  • Kaizen Casa12%
  • Bloomingville12%
  • KOOK TIME8%
  • 5 five simply smart3%

Demand

Salzdose search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Salzdose search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • salzdose29K/yr
  • salzbehälter24K/yr
  • salztopf14K/yr
  • salz aufbewahrung13K/yr
  • salz behälter11K/yr
  • salzdose mit deckel10K/yr
  • salzbehälter mit deckel9K/yr
  • salzfass10K/yr
  • salz dose7K/yr
  • salzgefäß6K/yr

Reviews and returns

What reviews say buyers love and hate about Salzdose

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Qualität insgesamt”
24%of negative reviews mention “Gesamtgröße”
1.6%of orders come back
“Sind klein”
A buyer, on “Gesamtgröße”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Salzdose questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data