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Rum Gläser

soft demand (-28.2% this quarter) — Rum Gläser doesn't clear our bar today.

Flapen Score

48
Skip it

Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median

Market size 12Growth 11Conversion 23Competition 71Returns 87Price range 73Avg price 86Brand share 90Review moat 65Quality gap 25
This niche Category average · 4,240 niches

Is Rum Gläser profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Rum Gläser is a €48K/yr Amazon Germany market (136K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.

Rum Gläser: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -28.2% over the last 90 days and 1.8% of searches end in a purchase.

€48K

revenue / yr

Units sold / yr3K
Search volume / yr-28.2%136K
Conversion rate1.8%
Avg price€19.38

Who owns the niche?

The top 5 brands hold 45% of demand, so 55% of the market is open.

55%

open market share

Brands · sellers26 · 60
Top-5 product click share43%
Open market55%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement88%
New entrants (1y)5· 0 succeeded
Avg rating4.6★
Avg reviews889

Top Rum Gläser products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

€0€1K€3K€4K€6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

60

Top-5 brand share

45%

Top 20: 95%

Top-5 click share

43%

Top 20: 88%

Open market

48%

  • VORAGA11%
  • Sahm9%
  • Don Papa9%
  • GLASKEY8%
  • Lucky Tierbedarf7%
  • LORSIA6%

Rum Gläser demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume136KCVR1.8%Products33Brands26Top 5 Brands45%OOS Rate8.0%Rating4.6★Reviews889Avg BSR#103
9K7KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.2×

Top Rum Gläser search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • rum gläser78K/yr
  • rum glas26K/yr
  • rumgläser13K/yr
  • rum gläser set11K/yr
  • rumglas7K/yr

What reviews say buyers love and hate about Rum Gläser

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Qualität insgesamt32%

Perfect produkt

Geschenk Zweck18%

Geschenk

Preis-Leistungs-Verhältnis7%

bestes Preis-Leistungs-Verhältnis

Design insgesamt6%

Ich finde das Design richtig cool

beworben Vs Tatsächliches Produkt5%

Wie beschrieben und alles geklappt

What buyers complain about

84% of reviews
Qualität insgesamt26%

Auf Dauer werde ich allerdings nach und nach Gläser in besserer Qualität schenken

Gesamtgröße17%

Zum Sippen purer Spirituosen ist es mir zu groß, dafür hab ich ein anderes Glas

Defekt Material/Teile8%

Leider war ein Glas defekt

Haltbarkeit8%

Haltbarkeit leider absolut mangelhaft

Geschenk Zweck8%

Total ärgerlich, da die Gläser ein Geschenk sein sollten

Rum Gläser return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
43%
2Qualität insgesamt
17%
3beworben Vs Tatsächliches Produkt
7%
4Defekt Material/Teile
6%
5Materialqualität
6%

Common Rum Gläser questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Rum Gläser 48/100 on Amazon Germany — Skip it. The niche generates €48K/yr across 33 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -28.2% over the last 90 days.
Search demand for Rum Gläser on Amazon Germany peaks in Nov–Dec, where the busiest month runs 4.2× the quietest.