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roblox

Skip it

Soft demand (-37.4% this quarter) — this niche doesn't clear our bar today.

Market size 60Growth 6Conversion 54Competition 25Returns 98Price range 41Avg price 54Brand share 25Review moat 99Quality gap 70

Review moat

Incredible29.8

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€506K

€506K/yr · 900K searches

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.48

avg listing price — sweet spot $15–$100

Price range

Okay€6.84–€20.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad90%

top-5 brand share — brand-locked demand

Growth

Bad-37.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, roblox is a €506K/yr Amazon Germany market (900K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

roblox market data

Units sold / yr
40K–50K
avg 250–500/product
Revenue / yr
€499K–€624K
units × avg price
Conversion rate
4.5%
Avg BSR
#413
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
17.4%
Avg brand age
25 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

40

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

6%

  • yumcute55%
  • Luclay14%
  • PhatMojo9%
  • Ubephant7%
  • WlsqDE5%
  • Ligtmor4%
  • Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -37.4% search growth over the last 90 days.
50K30KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.8×

Top roblox search terms

  • roblox894K/yr
  • roblo3K/yr
  • roblox spiele3K/yr
  • roblox roblox1K/yr
All search terms

Top roblox products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€51K20%€101K30%€152K40%€202K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about roblox

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt34%

“Super Qualität”

Gesamtgröße16%

“Der Rucksack hat rine schöne Größe”

Preis-Leistungs-Verhältnis13%

“Für den Preis okay”

beworben Vs Tatsächliches Produkt9%

“Zweck erfüllt”

Sammlungsobjekte6%

“Sammlerware”

Geschenk Zweck6%

“Geschenk”

Weiches Gefühl6%

“Weiches Handtuch”

Materialqualität3%

“Top Material auch super”

Stärke3%

“Stabil und schönes Bild, nur eine Tasche und etwas kleiner als erwartet”

What buyers complain about

Qualität insgesamt36%

“Leider keine gute Qualität es ist super dünn sieht aus wie per Hand abgeschnitten”

Haltbarkeit14%

“Nach kürzester Zeit defekt”

Haftung/Klebrigkeit14%

“schade das es so massiv eingeschweißt ist.”

Taschen/Abteilungen14%

“Das Kleingeldfach ist ziemlich klein”

Dicke7%

“Leider sehr dünn nicht schön verarbeitet”

Gesamtgröße7%

“Etwas Klein”

Top return reasons

Qualität insgesamt29%
Gesamtgröße19%
Dünn14%
Reißverschlussqualität14%
Farbe10%
Geschenk Zweck5%
Materialqualität5%
beworben Vs Tatsächliches Produkt5%

Common questions

Is roblox profitable to sell on Amazon Germany?
The niche generates €506K/yr across 15 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is -37.4%. Flapen's verdict: Skip it (48/100).
How competitive is the roblox niche?
9 brands and 40 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in roblox?
Top complaints mined from reviews: Qualität insgesamt, Haltbarkeit, Haftung/Klebrigkeit. The return rate is 0.4%.
When does demand for roblox peak?
Demand peaks in Nov–Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the roblox niche?
Listings span €6.84–€20.56; the average listing price is €12.48 (sweet spot $15–$100). The average incumbent carries 30 reviews — the moat a new listing must climb.