reiskocher wmf
Skip itSoft demand (-51.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible€45.23avg listing price — sweet spot $15–$100
Price range
Incredible€27.10–€62.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad9,909.25avg incumbent reviews — the moat a new listing must climb
Market size
Bad€68K€68K/yr · 19K searches
Growth
Bad-51.4%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, reiskocher wmf is a €68K/yr Amazon Germany market (19K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 34/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
reiskocher wmf market data
- Units sold / yr
- 500–750
- avg 100–250/product
- Revenue / yr
- €23K–€34K
- units × avg price
- Conversion rate
- 7.9%
- Avg BSR
- #9
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 53 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 rising
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- WMF82%
- Reishunger9%
- Tefal5%
- Russell Hobbs5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -51.4% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.1×
Top reiskocher wmf products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WMF Küchenminis Reiskocher 220 W mit Lunch-to-go-Box Damfgarer platzsparend Innentopf mit To-Go-Deckel 1l Reiskocher mini cromargan matt
WMF€62.114.4★975 rev

REISHUNGER Reiskocher & Dampfgarer mit Keramikbeschichtung 1 2L Schwarz
Reishunger€44.074.5★2,657 rev

Tefal New Classic Reiskocher RK1038 | automatische Programme | Warmhaltefunktion | 5L Fassungsvermögen | Dampfgarfunktion | schwarz-metallic
Tefal€47.644.4★6,921 rev
![Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56](https://m.media-amazon.com/images/I/41JMk39aTZL.jpg)
Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56
Russell Hobbs€27.104.2★29,084 rev
Newest
by launch date
REISHUNGER Reiskocher & Dampfgarer mit Keramikbeschichtung 1 2L Schwarz
Reishunger€44.072,657 rev

WMF Küchenminis Reiskocher 220 W mit Lunch-to-go-Box Damfgarer platzsparend Innentopf mit To-Go-Deckel 1l Reiskocher mini cromargan matt
WMF€62.11975 rev

Tefal New Classic Reiskocher RK1038 | automatische Programme | Warmhaltefunktion | 5L Fassungsvermögen | Dampfgarfunktion | schwarz-metallic
Tefal€47.646,921 rev
![Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56](https://m.media-amazon.com/images/I/41JMk39aTZL.jpg)
Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56
Russell Hobbs€27.1029,084 rev
Trending
90-day click momentum
REISHUNGER Reiskocher & Dampfgarer mit Keramikbeschichtung 1 2L Schwarz
Reishunger€44.074.5★

Tefal New Classic Reiskocher RK1038 | automatische Programme | Warmhaltefunktion | 5L Fassungsvermögen | Dampfgarfunktion | schwarz-metallic
Tefal€47.644.4★

WMF Küchenminis Reiskocher 220 W mit Lunch-to-go-Box Damfgarer platzsparend Innentopf mit To-Go-Deckel 1l Reiskocher mini cromargan matt
WMF€62.114.4★
![Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56](https://m.media-amazon.com/images/I/41JMk39aTZL.jpg)
Russell Hobbs Reiskocher [1 8l] inkl. Dampfgarer -Einsatz (Warmhaltefunktion antihaftbeschichteter Gartopf Reislöffel & Messbecher Edelstahl Glas-Deckel Schongarer für Gemüse & Fisch etc)19750-56
Russell Hobbs€27.104.2★
What buyers say about reiskocher wmf
What buyers praise and complain about, mined from review topics.What buyers love
“Einfache Handhabung”
“Bester Reis Kocher”
“Top Qualität, klare Kaufempfehlung, gerne wieder”
“Reinigung ist richtig easy”
“Super Reiskocher”
“Beste Investitionen”
“So wie erwartet,super”
“gute Warmhaltefunktion [gleich getestet. -)”
“Es war ein Geschenk”
“Der Reis wird absolut perfekt in der Konsistenz”
What buyers complain about
“Nach drei Monaten defekt”
“Quality war Zero”
“Heizelement geschmolzen”
“Enttäuschende Kochergebnisse”
“sehr schade ums Geld”
“Funktioniert nicht”
“Klebt nur an”
“die verwendeten Materialien machen keinen hochwertigen Eindruck.”
“Reis brennt”
“Gut leider echt ein wenig klein”
Top return reasons
Common questions
- Is reiskocher wmf profitable to sell on Amazon Germany?
- The niche generates €68K/yr across 4 tracked products. 90-day search growth is -51.4%. Flapen's verdict: Skip it (34/100).
- How competitive is the reiskocher wmf niche?
- 4 brands and 70 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in reiskocher wmf?
- Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Heizung. The return rate is 2.3%.
- When does demand for reiskocher wmf peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the reiskocher wmf niche?
- Listings span €27.10–€62.11; the average listing price is €45.23 (sweet spot $15–$100). The average incumbent carries 9,909 reviews — the moat a new listing must climb.