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Razer Gaming Stuhl

Fail

The top 5 brands take 100% of clicks, so Razer Gaming Stuhl is a Fail.

Flapen Score
34
34 / 100
Ranks 3,814 of 4,240 Küche, Haushalt & Wohnen niches · −14 vs the category median of 48
Market size
€138K/yr109K searches / yr
90-day growth
-31.5%search demand this quarter
Competition
65%top-5 click share · 5 brands · 58 sellers

Flapen Score

Razer Gaming Stuhl against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Razer Gaming Stuhl is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Razer Gaming Stuhl market on Amazon at a glance

Shoppers on Amazon Germany searched for Razer Gaming Stuhl 109K times last year and spent an estimated €138K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €138K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-31.5%
Conversion, latest week
0.6%
Market size, estimated
€138Ka year
Peak month
December3.2× the quietest month
Top search term
gaming stuhl razer44K searches a year

02 · Price

A sale here is worth €222.14.

Listings sell for €222.14 on average, from €82.52 to €575.35. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €222.14 that is €0 to €22K a year per listing.

Average price
€222.14above the $15 to $100 sweet spot
Price range
€82.52–€575.35
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€22K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #225 within Arbeitszimmer. It carries 985 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
67%
Out of stock, average day
5.3%
Average rank
#225in Arbeitszimmer
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
985per listing
Listings tracked
18

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Razer Gaming Stuhl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

58

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 27%
  • Brand 34%
  • Brand 42%
  • Brand 51%

Demand

Razer Gaming Stuhl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Razer Gaming Stuhl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • gaming stuhl razer44K/yr
  • razer gaming stuhl32K/yr
  • razer stuhl19K/yr
  • razer chair4K/yr
  • razer gaming chair2K/yr
  • razer stuhl gaming4K/yr
  • gaming chair razer3K/yr
  • gaming stuhl racer1K/yr
  • gaming stuhl razar20/yr

Reviews and returns

What reviews say buyers love and hate about Razer Gaming Stuhl

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Komfort insgesamt”
16%of negative reviews mention “Qualität insgesamt”
0.4%of orders come back
“Teurer Müll”
A buyer, on “Qualität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Razer Gaming Stuhl questions

Answered from the same tracked data.