Is räucherkerzen profitable to sell on Amazon Germany?

The niche generates €47K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -66.3%. Flapen's verdict: Skip it (36/100).

How competitive is the räucherkerzen niche?

2 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in räucherkerzen?

Top complaints mined from reviews: Geruch, Preis-Leistungs-Verhältnis, Gesamtgröße. The return rate is 0.2%.

When does demand for räucherkerzen peak?

Demand peaks in Nov–Dec; the busiest month runs 47.6× the quietest.

What does it cost to enter the räucherkerzen niche?

Listings span €1.92–€17.67; the average listing price is €10.62 (sweet spot $15–$100). The average incumbent carries 456 reviews — the moat a new listing must climb.

räucherkerzen

Skip it

Soft demand (-66.3% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Great456.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay€10.62

avg listing price — sweet spot $15–$100

Price range

Bad€1.92–€17.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€47K

€47K/yr · 63K searches

Growth

Bad-66.3%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, räucherkerzen is a €47K/yr Amazon Germany market (63K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

räucherkerzen market data

Units sold / yr: 6K–8K; avg 250–500/product
Revenue / yr: €64K–€85K; units × avg price
Conversion rate: 7.0%
Avg BSR: #314
Page quality: 0%
Prime: 83%
Sponsored: 17%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 195 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

2 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

Crottendorfer98%
Nature Parts2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -66.3% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 47.6×

Open Trend

Top räucherkerzen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Crottendorfer Räucherkerzen 10er Pack (10 x 24 Stück) Weihrauch Tannenduft Sandelholz Zimtapfel & mehr Höhe 2 7cm Ø 1 2cm Angenehmer Duft mit Circa 15 Min. Brenndauer pro Räucherkegel

Crottendorfer€15.964.6★2,239 rev

Crottendorfer Räucherkerzen 10er Pack (10 x 24 Stück) Kaminzauber Tannenduft Weihnachtlicher Weihrauch Zimtapfel Adventsduft Sandelholzduft etc. Höhe 2 7cm Ø 1 2cm 15 Min. Brenndauer

Crottendorfer€17.094.6★144 rev

Crottendorfer Räucherkerzen Weihnachtlicher Weihrauch 10er Pack (10 x 24 Stück) Kräftiger Weihrauch vermischt mit exquisiter Vanillenote Höhe 2 7cm Ø 1 2cm 15 Min. Brenndauer pro Räucherkegel

Crottendorfer€15.214.8★900 rev

Original Crottendorfer - Räucherkerzen - Duft: Bunte Mischung - Menge: 24 Stück - Größe: M - Made in Germany

Crottendorfer€4.234.5★828 rev

Crottendorfer Räucherkerzen im 6er Set Räucherkegel in Größe M in Russian Red Black Forest Cuba Blend Indian Summer African Night Zen Garden - 24 Stück pro Packung

Crottendorfer€8.244.4★616 rev

Newest

by launch date

Original Crottendorfer Räucherkerzen HAU AB! Größe M Mückenabwehr mit zartem Blumenduft Effektiver Mückenschutz für Garten Balkon & Terrasse 24 Stück - Tradition aus dem Erzgebirge

Crottendorfer€1.920 rev

1mo ago

Crottendorfer Santali Räucherkerzen Set (M 4 x 24) - Räucherkegel Raumduft Opium Oriental Patschuli & Zitrus - Für Räuchermännchen Räucherschalen & Stövchen - Räuchern mit orientalischen Düften

Crottendorfer€10.7318 rev

1y ago

Crottendorfer Räucherkerzen Set mit 6 Düften Räucherkegel zur Entspannung & Meditation 144 Cones zum Räuchern Yoga Pilates Wellness Massagen Made in Germany

Crottendorfer€13.7529 rev

2y ago

Crottendorfer Räucherkerzen 10er Pack (10 x 24 Stück) Kaminzauber Tannenduft Weihnachtlicher Weihrauch Zimtapfel Adventsduft Sandelholzduft etc. Höhe 2 7cm Ø 1 2cm 15 Min. Brenndauer

Crottendorfer€17.09144 rev

2y ago

Crottendorfer Räucherkerzen Sommerdüfte der Welt 3er Set - Sommer Mischung Cocos Gewürzduft - Größe: M - Insgesamt 72 Stück - Made in Germany

Crottendorfer€7.6121 rev

2y ago

What buyers say about räucherkerzen

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch58%

“Aromatische Düfte”

Qualität insgesamt18%

“Schönes Produkt”

beworben Vs Tatsächliches Produkt10%

“Artikel wie beschrieben, danke”

Preis-Leistungs-Verhältnis6%

“super Preis”

Korrekt Inhalt1%

“Die große Menge im Paket ist praktisch”

Komfort insgesamt1%

“Immer wieder schön, gemütlich Entspannen”

Spaß/Unterhaltungserlebnis1%

“Viel Spaß all denen, die gerne schüffeln”

Feuerwiderstand1%

“Brennen gut ab und räuchern ordentlich”

What buyers complain about

Geruch64%

“Bunte Mischung mit ähnlichen Geruch”

Preis-Leistungs-Verhältnis9%

“leider etwas teuer.”

Gesamtgröße5%

“Total klein, Brenndauer vielleicht 2 min”

Qualität insgesamt5%

“Schlechte Qualität”

Top return reasons

Geruch75%

Gesamtgröße17%

Entflammbar8%

Common questions

Is räucherkerzen profitable to sell on Amazon Germany?: The niche generates €47K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -66.3%. Flapen's verdict: Skip it (36/100).
How competitive is the räucherkerzen niche?: 2 brands and 31 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in räucherkerzen?: Top complaints mined from reviews: Geruch, Preis-Leistungs-Verhältnis, Gesamtgröße. The return rate is 0.2%.
When does demand for räucherkerzen peak?: Demand peaks in Nov–Dec; the busiest month runs 47.6× the quietest.
What does it cost to enter the räucherkerzen niche?: Listings span €1.92–€17.67; the average listing price is €10.62 (sweet spot $15–$100). The average incumbent carries 456 reviews — the moat a new listing must climb.

räucherkerzen

räucherkerzen market data

Competition & brand share

Demand & seasonality

Top räucherkerzen products on Amazon

Top sellers

Newest

Trending

What buyers say about räucherkerzen

What buyers love

What buyers complain about

Top return reasons

Common questions

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