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Putzmittel Organizer

Fail

Demand is soft, at -29.4% this quarter, so Putzmittel Organizer is a Fail.

Flapen Score
49
49 / 100
Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48
Market size
€78K/yr193K searches / yr
90-day growth
-29.4%search demand this quarter
Competition
37%top-5 click share · 36 brands · 73 sellers

Flapen Score

Putzmittel Organizer against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Putzmittel Organizer is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Putzmittel Organizer market on Amazon at a glance

Shoppers on Amazon Germany searched for Putzmittel Organizer 193K times last year and spent an estimated €78K. The top 5 brands take 43% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €78K a year.

Searches, last 12 months
193K
Growth, 90 days vs prior 90
-29.4%
Conversion, latest week
2.7%
Market size, estimated
€78Ka year
Peak month
September2.5× the quietest month
Top search term
putzmittel organizer103K searches a year

02 · Price

A sale here is worth €14.86.

Listings sell for €14.86 on average, from €5.67 to €29.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €14.86 that is €0 to €1K a year per listing.

Average price
€14.86under the $15 to $100 sweet spot
Price range
€5.67–€29.84
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
2.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #134 within Aufbewahrung & Organisation. It carries 1,191 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
94%
Out of stock, average day
1.0%
Average rank
#134in Aufbewahrung & Organisation
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
1,191per listing
Listings tracked
48

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Putzmittel Organizer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

€0€2K€5K€7K€9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

36 falling

Sellers

73

Est. top-5 brand share

43%

Top 20: 88%

Est. top-5 click share

37%

Top 20: 77%

Open market

51%

  • IVODEELA13%
  • Vileda9%
  • DEKAVA7%
  • Puricon7%
  • StowBin7%
  • SINOTATO6%

Demand

Putzmittel Organizer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top Putzmittel Organizer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • putzmittel organizer103K/yr
  • putzmittel aufbewahrung16K/yr
  • putz organizer13K/yr
  • putztasche12K/yr
  • putzkorb9K/yr
  • organizer putzmittel11K/yr
  • cleaning caddy7K/yr
  • aufbewahrung putzmittel10K/yr
  • putzutensilien organizer5K/yr
  • putzmittel organizer tragbar7K/yr

Reviews and returns

What reviews say buyers love and hate about Putzmittel Organizer

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Gesamtgröße”
12%of negative reviews mention “Gesamtgröße”
2.1%of orders come back
“Kleiner als erwartet trotz Abmessungen”
A buyer, on “Gesamtgröße”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Putzmittel Organizer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data