Pouf
FailBuyers convert on only 0.5% of searches, so Pouf is a Fail.
- Flapen Score
- 42 / 100Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 4842
- Market size
- €154K/yr616K searches / yr
- 90-day growth
- -11.4%search demand this quarter
- Competition
- 48%top-5 click share · 9 brands · 16 sellers
Flapen Score
Pouf against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Pouf is stronger. Inside it, weaker.
Market
The Pouf market on Amazon at a glance
Shoppers on Amazon Germany searched for Pouf 616K times last year and spent an estimated €154K. The top 5 brands take 93% of clicks. Demand peaks in Jan. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 616K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €154K a year.
- Searches, last 12 months
- 616K
- Growth, 90 days vs prior 90
- -11.4%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €154Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- songmics261K searches a year
02 · Price
A sale here is worth €47.98.
Listings sell for €47.98 on average, from €9.81 to €151.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €47.98 that is €0 to €5K a year per listing.
- Average price
- €47.98inside the $15 to $100 sweet spot
- Price range
- €9.81–€151.70
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€5K
- Returns
- 0.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #18 within Arbeitszimmer. It carries 5,312 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 73%
- Out of stock, average day
- 4.0%
- Average rank
- #18in Arbeitszimmer
- Average rating
- 4.50 starsAmazon Germany average 4.37 stars
- Average reviews
- 5,312per listing
- Listings tracked
- 30
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Pouf products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
16
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
48%
Top 20: 84%
Open market
5%
- Brand 173%
- Brand 27%
- Brand 36%
- Brand 45%
- Brand 52%
- Brand 62%
- Open — no brand owns it (3 brands, 5%)
Demand
Pouf search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Pouf search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- songmics261K/yr
- pouf158K/yr
- puff55K/yr
- sitzbox mit stauraum20K/yr
- sitzbox15K/yr
- ottomane mit stauraum12K/yr
- sitzkiste10K/yr
- songmics sitzhocker mit stauraum8K/yr
- sitzkiste mit stauraum9K/yr
- beinhocker7K/yr
Reviews and returns
What reviews say buyers love and hate about Pouf
We read the reviews and the return reasons for every product selling here.
“Lange Aufbauzeit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pouf questions
Answered from the same tracked data.









