Is poi profitable to sell on Amazon Germany?

The niche generates €40K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +22.4%. Flapen's verdict: Worth a look (50/100).

How competitive is the poi niche?

12 brands and 15 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in poi?

Top complaints mined from reviews: Funktionalität insgesamt, Akkulaufzeit, Preis-Leistungs-Verhältnis. The return rate is 2.5%.

When does demand for poi peak?

Demand peaks in Jul–Aug; the busiest month runs 1.7× the quietest.

What does it cost to enter the poi niche?

Listings span €11.82–€44.08; the average listing price is €18.34 (sweet spot $15–$100). The average incumbent carries 379 reviews — the moat a new listing must climb.

poi

Worth a look

Shows beatable incumbent ratings (4.1★), but a small market ($40K/yr) keeps it on the watch list.

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Price range

Great€11.82–€44.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€18.34

avg listing price — sweet spot $15–$100

Review moat

Great378.95

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.5%

return rate — above 5% kills the launch gate

Growth

Good+22.4%

90-day search growth — must beat 0% to launch

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad€40K

€40K/yr · 127K searches

Signals Out of Stock

According to Flapen's Amazon Germany niche tracking, poi is a €40K/yr Amazon Germany market (127K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 50/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

poi market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: €37K–€46K; units × avg price
Conversion rate: 1.7%
Avg BSR: #210
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 22.9%
Avg brand age: 36 months
Avg seller age: 203 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

13%

SPIN BALLS30%
Diabolo Freizeitsport21%
POILOVES13%
Papi Dada10%
Juggle Dream7%
Aicharynic5%
Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.4% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 1.7×

Open Trend

Top poi search terms

poi81K/yr +7.4%0.8% conv.
pois15K/yr +37.6%1.9% conv.
poi bälle14K/yr +130.4%2.5% conv.
led poi12K/yr +62.1%2.7% conv.
jonglierbälle leuchtend4K/yr +4.6%0.6% conv.

All search terms

Top poi products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SPIN BALLS Glow.0 LED Poi USB-aufladbar Poi Ball mit 22 Farb- und Lichtmodi & Mustern haltbarer weicher Kern verstellbare Schnüre & doppelter Griff

SPIN BALLS€20.694.5★3,506 rev

LED Poi Bälle Set für Kinder & Erwachsene - Leuchtendes Premium-Spielzeug für Anfänger & Profis | LED Pois Kinder Jonglage | Jonglierset & Lightpainting Zubehör | Feuer Poi Kugeln & Leuchtbälle 1

Papi Dada€18.384.0★2,867 rev

Juggle Dream Schal Flagge POI Set Übe das Jonglieren von Spinning Poi Weiche Köpfe Spirale Soft-Pois Übungs-Kit mit Lernvideo (Rosa)

Juggle Dream€15.214.3★92 rev

POILOVES LED-Poi-Bälle 9 Leuchtmodi mit Regenbogen- & Atemlicht Leuchtende Jonglierbälle für Kinder & Anfänger USB Aufladbares Lichtspielzeug für Nachtspiele & Party

POILOVES€20.043.8★58 rev

Diabolo Freizeitsport 40cm UV leucht Poi in Orange - Angel Wings Spinning Pois. Spiral Pois Soft-Pois für Kinder - geeignet für Anfänger und Profis

Diabolo Freizeitsport€15.854.5★89 rev

Newest

by launch date

LED Poi Set mit App & Fernbedienung RGB LED Poi Balls mit 20 Lichtmodi & 10000 Farben USB-C wiederaufladbar ideal für Festival Tanz Flow Art & Performance

POILOVES€16.9258 rev

1mo ago

POILOVES LED Poi Set mit App & Fernbedienung 20+ RGB Lichtmodi USB-C Wiederaufladbar 10.000+ Farben individuell einstellbar Für Tanzshows Festivals & Flow Art

POILOVES€29.9559 rev

4mo ago

Capgoost 2 Stück LED Poi Bälle LED POI Jonglierbälle Leuchtend Zirkus Spielzeug Leuchtfrisbee Spinning POI Jonglage Ball Lleuchtend Set für Erwachsene Leuchtendes Spielzeug für Anfänger & Profis

Capgoost€11.860 rev

7mo ago

KIKVTER 2 Stück LED Poi Bälle Jonglierbälle Leuchtend Leuchtball Led Ball mit Regenbogen Farben und Strobe Effekt Zirkus Spielzeug Spinning Set für Erwachsene Anfänger und Profis

KIKVTER€11.824 rev

7mo ago

Poi Bälle Led Leuchtball Mit Schnur Led Ball Jonglieren 2er-Pack LEDs Glow Poi Kugeln Jonglierbälle Leuchtend Poi Neuling Set POIs Jonglierbälle Leucht Pois LEDs PoiBälle Set für 18+ & Erwachsene

PASLFC€12.3016 rev

8mo ago

What buyers say about poi

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“qualitativ eine Verbesserung.”

Spaß/Unterhaltungserlebnis24%

“Das Kind hat Riesenspaß damit”

beworben Vs Tatsächliches Produkt7%

“Wie beschrieben, machr Spass”

Helligkeit/Glanz/Glühen7%

“Leuchten schön”

Farbe5%

“Tolle Effekte und Farben”

Akkulaufzeit5%

“lange Akkulaufzeit”

Geschenk Zweck5%

“Ein cooles Geschenk für Kinder”

Stärke5%

“Schön und robust”

Haltbarkeit2%

“Hält bisher sehr gut”

Griff2%

“Gute LED Poi mit guten Griffen”

What buyers complain about

Funktionalität insgesamt18%

“Keine Funktion”

Akkulaufzeit15%

“Batterien leer”

Preis-Leistungs-Verhältnis11%

“Für den preis gibt es funkional bessere”

Defekt Material/Teile11%

“Leider defekt angekommen”

Haltbarkeit10%

“Nach 2 Mal benutzen kaputt”

Qualität insgesamt7%

“Miserabel Qualität”

Konnektivität – insgesamt5%

“Der Kontakt funktioniert nicht”

Batterieeinschluss5%

“Leere Batterien”

Gleichgewicht/Stabilität5%

“Schätze wegen dem Gleichgewicht welches nicht so gut ausbalanciert ist”

Aufladen4%

“Ladebuchse so schlecht verarbeitet, dass die nicht aufgeladen werden können”

Top return reasons

Funktionalität insgesamt24%

Defekt Material/Teile13%

Batterieeinschluss8%

Haltbarkeit8%

Qualität insgesamt6%

Aufladen4%

beworben Vs Tatsächliches Produkt4%

Touch-/Tastensteuerung3%

Gesamtgröße3%

Add-Ons/Anhänge3%

Common questions

Is poi profitable to sell on Amazon Germany?: The niche generates €40K/yr across 21 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +22.4%. Flapen's verdict: Worth a look (50/100).
How competitive is the poi niche?: 12 brands and 15 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in poi?: Top complaints mined from reviews: Funktionalität insgesamt, Akkulaufzeit, Preis-Leistungs-Verhältnis. The return rate is 2.5%.
When does demand for poi peak?: Demand peaks in Jul–Aug; the busiest month runs 1.7× the quietest.
What does it cost to enter the poi niche?: Listings span €11.82–€44.08; the average listing price is €18.34 (sweet spot $15–$100). The average incumbent carries 379 reviews — the moat a new listing must climb.

poi