Poi
MaybeThe products selling today average only 4.1★. But shoppers spend an estimated $40K a year here, so Poi is a Maybe.
- Flapen Score
- 50 / 100Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 4850
- Market size
- €40K/yr127K searches / yr
- 90-day growth
- +22.4%search demand this quarter
- Competition
- 58%top-5 click share · 12 brands · 15 sellers
Flapen Score
Poi against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Poi is stronger. Inside it, weaker.
Market
The Poi market on Amazon at a glance
Shoppers on Amazon Germany searched for Poi 127K times last year and spent an estimated €40K. The top 5 brands take 82% of clicks. Demand peaks in Jul–Aug. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €40K a year.
- Searches, last 12 months
- 127K
- Growth, 90 days vs prior 90
- +22.4%
- Conversion, latest week
- 1.7%
- Market size, estimated
- €40Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- poi81K searches a year
02 · Price
A sale here is worth €18.34.
Listings sell for €18.34 on average, from €11.82 to €44.08. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €18.34 that is €0 to €2K a year per listing.
- Average price
- €18.34inside the $15 to $100 sweet spot
- Price range
- €11.82–€44.08
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 2.5%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.9% of listings are out of stock. The average listing ranks #210 within Partyzubehör & Dekoration. It carries 379 reviews at 4.06 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 22.9%
- Average rank
- #210in Partyzubehör & Dekoration
- Average rating
- 4.06 starsAmazon Germany average 4.37 stars
- Average reviews
- 379per listing
- Listings tracked
- 21
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Poi products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
15
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
58%
Top 20: 98%
Open market
13%
- Brand 130%
- Brand 221%
- Brand 313%
- Brand 410%
- Brand 57%
- Brand 65%
- Open — no brand owns it (6 brands, 13%)
Demand
Poi search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 1.7×
Search terms
Top Poi search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- poi81K/yr
- pois15K/yr
- poi bälle14K/yr
- led poi12K/yr
- jonglierbälle leuchtend4K/yr
Reviews and returns
What reviews say buyers love and hate about Poi
We read the reviews and the return reasons for every product selling here.
“Keine Funktion”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Poi questions
Answered from the same tracked data.