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Pizzarette

Fail

Demand is soft, at -51.3% this quarter, so Pizzarette is a Fail.

Flapen Score
32
32 / 100
Ranks 3,898 of 4,240 Küche, Haushalt & Wohnen niches · −16 vs the category median of 48
Market size
€192K/yr221K searches / yr
90-day growth
-51.3%search demand this quarter
Competition
89%top-5 click share · 5 brands · 31 sellers

Flapen Score

Pizzarette against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Pizzarette is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizzarette market on Amazon at a glance

Shoppers on Amazon Germany searched for Pizzarette 221K times last year and spent an estimated €192K. All 5 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €192K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-51.3%
Conversion, latest week
1.4%
Market size, estimated
€192Ka year
Peak month
December9.9× the quietest month
Top search term
pizzarette52K searches a year

02 · Price

A sale here is worth €63.07.

Listings sell for €63.07 on average, from €23.31 to €86.87. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €63.07 that is €16K to €32K a year per listing.

Average price
€63.07inside the $15 to $100 sweet spot
Price range
€23.31–€86.87
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
€16K–€32K
Returns
6.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #30 within Elektrische Küchengeräte. It carries 745 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
80%
Out of stock, average day
13.7%
Average rank
#30in Elektrische Küchengeräte
Average rating
4.10 starsAmazon Germany average 4.37 stars
Average reviews
745per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Pizzarette products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

31

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • Brand 160%
  • Brand 234%
  • Brand 32%
  • Brand 42%
  • Brand 52%

Demand

Pizzarette search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 9.9×

Search terms

Top Pizzarette search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pizzarette52K/yr
  • mini pizzaofen22K/yr
  • pizza raclette34K/yr
  • pizzarette 8 personen16K/yr
  • pizza dome15K/yr
  • pizzadome17K/yr
  • pizzarette 6 personen14K/yr
  • mini pizza ofen5K/yr
  • pizzadome für 6 personen7K/yr
  • pizzadom9K/yr

Reviews and returns

What reviews say buyers love and hate about Pizzarette

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Kocherlebnis”
22%of negative reviews mention “Heizung”
6.9%of orders come back
“und auch der Deckel wird im Betrieb deutlich mehr als warm”
A buyer, on “Heizung”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pizzarette questions

Answered from the same tracked data.