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Pizzablech

Fail

Demand is soft, at -1.0% this quarter, so Pizzablech is a Fail.

Flapen Score
49
49 / 100
Top 44% of 4,240 Küche, Haushalt & Wohnen niches · +1 vs the category median of 48
Market size
€147K/yr342K searches / yr
90-day growth
-1.0%search demand this quarter
Competition
55%top-5 click share · 16 brands · 33 sellers

Flapen Score

Pizzablech against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Pizzablech is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizzablech market on Amazon at a glance

Shoppers on Amazon Germany searched for Pizzablech 342K times last year and spent an estimated €147K. The top 5 brands take 77% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €147K a year.

Searches, last 12 months
342K
Growth, 90 days vs prior 90
-1.0%
Conversion, latest week
3.0%
Market size, estimated
€147Ka year
Peak month
January1.3× the quietest month
Top search term
pizzablech102K searches a year

02 · Price

A sale here is worth €14.14.

Listings sell for €14.14 on average, from €4.97 to €24.09. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €14.14 that is €4K to €7K a year per listing.

Average price
€14.14under the $15 to $100 sweet spot
Price range
€4.97–€24.09
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€4K–€7K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #50 within Backen. It carries 1,399 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
81%
Out of stock, average day
2.6%
Average rank
#50in Backen
Average rating
4.25 starsAmazon Germany average 4.37 stars
Average reviews
1,399per listing
Listings tracked
26

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Pizzablech products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

33

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

55%

Top 20: 92%

Open market

19%

  • Brand 131%
  • Brand 222%
  • Brand 316%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Pizzablech search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Pizzablech search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pizzablech102K/yr
  • pizzablech für pizzaofen bis 500 grad31K/yr
  • pizzablech rund 32cm40K/yr
  • pizzablech rund 28 cm30K/yr
  • pizza blech26K/yr
  • pizzablech rund26K/yr
  • pizzablech 400 grad7K/yr
  • pizza backblech10K/yr
  • pizzaform9K/yr
  • pizza pan10K/yr

Reviews and returns

What reviews say buyers love and hate about Pizzablech

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Qualität insgesamt”
1.7%of orders come back
“Flop”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Pizzablech questions

Answered from the same tracked data.