Is Philips Kaffeemaschine profitable to sell on Amazon Germany?

Flapen scores Philips Kaffeemaschine 36 out of 100 on Amazon Germany, a Fail. Shoppers spend €3.2M a year across 11 tracked products. Search demand grew -29.6% in the last 90 days.

How competitive is the Philips Kaffeemaschine niche on Amazon Germany?

1 brands and 59 sellers compete in Philips Kaffeemaschine on Amazon Germany. The top 5 Philips Kaffeemaschine products take 79% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Philips Kaffeemaschine?

Philips Kaffeemaschine buyers on Amazon Germany complain most about Haltbarkeit, Qualität insgesamt, and Funktionalität insgesamt. An estimated 5.5% of orders come back, which is high.

When does demand for Philips Kaffeemaschine peak?

Search demand for Philips Kaffeemaschine on Amazon Germany peaks in Nov–Dec, and the busiest month runs 2.7× the quietest.

What does it cost to enter the Philips Kaffeemaschine niche?

Philips Kaffeemaschine sells for €253.67 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €34.74 to €470.16. The average product has 10,578 reviews, the count a new listing must catch up to.

Philips Kaffeemaschine

Fail

The top 5 brands take 100% of clicks, so Philips Kaffeemaschine is a Fail.

Filters High Returns High Price

Flapen Score: 36
36 / 100Ranks 3,685 of 4,240 Küche, Haushalt & Wohnen niches · −12 vs the category median of 48
Market size: €3.2M/yr426K searches / yr
90-day growth: -29.6%search demand this quarter
Competition: 79%top-5 click share · 1 brands · 59 sellers

Flapen Score

Philips Kaffeemaschine against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Philips Kaffeemaschine is stronger. Inside it, weaker.

36Fail

This niche Category average

See the method

Market

The Philips Kaffeemaschine market on Amazon at a glance

Shoppers on Amazon Germany searched for Philips Kaffeemaschine 426K times last year and spent an estimated €3.2M. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €3.2M a year.

Searches, last 12 months: 426K
Growth, 90 days vs prior 90: -29.6%
Conversion, latest week: 2.9%
Market size, estimated: €3.2Ma year
Peak month: November2.7× the quietest month
Top search term: philips kaffeemaschine155K searches a year

02 · Price

A sale here is worth €253.67.

Listings sell for €253.67 on average, from €34.74 to €470.16. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At €253.67 that is €127K to €190K a year per listing.

Average price: €253.67above the $15 to $100 sweet spot
Price range: €34.74–€470.16
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 500–750
Revenue per listing a year: €127K–€190K
Returns: 5.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4 within Kaffee, Tee & Espresso. It carries 10,578 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings: 91%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #4in Kaffee, Tee & Espresso
Average rating: 4.21 starsAmazon Germany average 4.37 stars
Average reviews: 10,578per listing
Listings tracked: 11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 51 months

Products

Top Philips Kaffeemaschine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

Brand 1100%

Demand

Philips Kaffeemaschine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Philips Kaffeemaschine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

philips kaffeemaschine155K/yr -23.8%2.4% conv.
kaffeemaschine philips81K/yr -38.9%1.5% conv.
phillips kaffeemaschine28K/yr -33.2%3.4% conv.
philips cafe gourmet21K/yr -22.7%3.7% conv.
philips filterkaffeemaschine17K/yr -19.4%3.7% conv.
philips coffee machine17K/yr -24.4%0.5% conv.
philips kahve makinesi8K/yr -9.8%0.2% conv.
philips gourmet kaffeemaschine14K/yr -32.5%5.8% conv.
filterkaffeemaschine philips13K/yr -40.8%2.4% conv.
kaffeemaschine philips filtermaschine14K/yr -36.6%5.0% conv.

Reviews and returns

What reviews say buyers love and hate about Philips Kaffeemaschine

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”

18%of negative reviews mention “Haltbarkeit”

5.5%of orders come back

“10monate defekt”

A buyer, on “Haltbarkeit”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Philips Kaffeemaschine questions

Answered from the same tracked data.

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