philips airfryer xxl
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size
Great€919K€919K/yr · 367K searches
Avg price
Good€138.33avg listing price — sweet spot $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,802.22avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Price range
Bad€71.30–€225.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-37.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, philips airfryer xxl is a €919K/yr Amazon Germany market (367K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
philips airfryer xxl market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- €692K–€830K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #41
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 56%
- Out of stock
- 3.6%
- Avg brand age
- 22 months
- Avg seller age
- 182 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
145
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
0%
- PHILIPS89%
- Philips11%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -37.6% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×
Top philips airfryer xxl search terms
- philips airfryer 500084K/yr
- philips airfryer xxl63K/yr
- philips airfryer 300051K/yr
- phillips airfryer 5000 dual basket12K/yr
- philips steam airfryer 5000 series dual basket18K/yr
- philips airfryer xl12K/yr
- airfryer philips xxl22K/yr
- airfryer philips 300012K/yr
- philips airfryer combi 7000 serie xxl12K/yr
- philips airfryer 700011K/yr
Top philips airfryer xxl products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Philips Steam Airfryer 5000 Series Dual Basket Heißluftfritteuse mit Dampfgar-Funktion & 2 Körben Steam Airfry SteamFry 9L (3L+6L) RapidAir Plus automatische Dampfreinigung (NA550/00)
PHILIPS€169.214.6★1,137 rev
Philips Airfryer Dual Basket 3000 Series Heißluftfritteuse 9L 2 Körbe 2 Gerichte gleichzeitig RapidAir Plus Technologie 90% weniger Fett Energieeffizient HomeID App (NA350/00)
Philips€107.114.7★3,173 rev
Philips 5000 Series Heißluftfritteuse XXL 7 2 L (1 4 kg) 16-in-1 WiFi verbunden 90% weniger Fett mit Rapid Air Technologie Rezepte-App (HD9285/90)
PHILIPS€87.444.5★24,215 rev
Philips Airfryer Combi 7000 Serie XXL - 8 3 l (2 kg) 22-in-1-Heißluftfritteuse WiFi-Verbindung 99% weniger Fettzugabe** mit Rapid CombiAir HomeID App Schwarz (HD9876/90)
PHILIPS€134.154.5★403 rev
Philips Airfryer 4000 Series Stacked Dual Basket Gestapelte Heißluftfritteuse 2 Kammern 10L RapidAir Technologie 45% weniger Platzbedarf PFAS-freie Keramikbeschichtung Sichtfenster (NA460/00)
PHILIPS€166.424.4★383 rev
Newest
by launch date
Philips Steam Airfryer 5000 Series Heißluftfritteuse mit Dampfgar-Funktion Steam Airfry SteamFry 7.2 L Sichtfenster PFAS-freie Keramikbeschichtung automatische Dampfreinigung (NA540/00)
PHILIPS€165.36107 rev
Philips Steam Airfryer 5000 Series Megabasket - Heißluftfritteuse mit Dampf-Funktion - Steam Airfry SteamFry 9.5L Megabasket oder 3L + 6L Dual Basket Korbtrenner Dampfreinigung (NA565/00)
PHILIPS€219.79112 rev
Philips Airfryer 4000 Series Stacked Dual Basket Gestapelte Heißluftfritteuse 2 Kammern 10L RapidAir Technologie 45% weniger Platzbedarf PFAS-freie Keramikbeschichtung Sichtfenster (NA460/00)
PHILIPS€166.42383 rev
Philips Steam Airfryer 5000 Series Dual Basket Heißluftfritteuse mit Dampfgar-Funktion & 2 Körben Steam Airfry SteamFry 9L (3L+6L) RapidAir Plus automatische Dampfreinigung (NA555/00)
PHILIPS€200.13245 rev
Philips Steam Airfryer 5000 Series Dual Basket Heißluftfritteuse mit Dampfgar-Funktion & 2 Körben Steam Airfry SteamFry 9L (3L+6L) RapidAir Plus automatische Dampfreinigung (NA552/00)
PHILIPS€197.00245 rev
Trending
90-day click momentumPhilips Steam Airfryer 5000 Series Megabasket - Heißluftfritteuse mit Dampf-Funktion - Steam Airfry SteamFry 9.5L Megabasket oder 3L + 6L Dual Basket Korbtrenner Dampfreinigung (NA565/00)
PHILIPS€219.794.6★
Philips Steam Airfryer 5000 Series Heißluftfritteuse mit Dampfgar-Funktion Steam Airfry SteamFry 7.2 L Sichtfenster PFAS-freie Keramikbeschichtung automatische Dampfreinigung (NA540/00)
PHILIPS€165.364.7★
Friteuse Philips Séries Airfryer Combi XXL HD9880/90 Noir
PHILIPS€225.164.5★
Philips Airfryer 3000 Series Dual Basket Heißluftfritteuse mit 2 Körben und Frühstücks-Set 9L RapidAir Plus Technologie 90% weniger Fett Energieeffizient HomeID App (NA350/03)
PHILIPS€111.684.7★
Philips Airfryer 1000 Series Flexible Basket - Heißluftfritteuse mit 7 1 L Fassungsvermögen RapidAir-Technologie 10 Kochfunktionen 90% weniger Fett kompaktes Design HomeID-Rezept-App (NA154/00)
PHILIPS€88.944.7★
What buyers say about philips airfryer xxl
What buyers praise and complain about, mined from review topics.What buyers love
“air fryer super”
“Top Produkt”
“Easy Handling, perfect for Meal Prep”
“Super Airfryer”
“leicht zu reinigen, beste Empfehlung”
“Fairer Preis”
“Produktbeschreibung”
“Starke Ergänzung zur klassischen Heißluftfritteuse”
“Knusprige Pommes”
“Vor allem das große Fassungsvermögen”
What buyers complain about
“Defekt nach 2 Jahren”
“Klasse nur Minimal zu klein”
“Qualität ungenügend”
“Auto Cooking Programme konnte man nicht nutzen”
“Stinkt sehr stark nach Inbetriebnahme”
“Aber insbesondere für so viele voreingestellte Funktionen hätte ich gerne eine Papier Anleitung”
“Ungleichmäßige Hitzeverteilung”
“Sein Geld überhaupt nicht wert”
“Funkzioniert nicht so gut”
“Allerdings ist das Reinigen ein Graus”
Top return reasons
Common questions
- Is philips airfryer xxl profitable to sell on Amazon Germany?
- The niche generates €919K/yr across 18 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -37.6%. Flapen's verdict: Skip it (33/100).
- How competitive is the philips airfryer xxl niche?
- 2 brands and 145 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in philips airfryer xxl?
- Top complaints mined from reviews: Haltbarkeit, Gesamtgröße, Qualität insgesamt. The return rate is 3.7%.
- When does demand for philips airfryer xxl peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.9× the quietest.
- What does it cost to enter the philips airfryer xxl niche?
- Listings span €71.30–€225.16; the average listing price is €138.33 (sweet spot $15–$100). The average incumbent carries 4,802 reviews — the moat a new listing must climb.