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Pfanne 20cm

Maybe

Products sell for $18.15 on average, inside the sweet spot. But demand is soft, at -26.1% this quarter, so Pfanne 20cm is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 48
Market size
€414K/yr428K searches / yr
90-day growth
-26.1%search demand this quarter
Competition
49%top-5 click share · 20 brands · 111 sellers

Flapen Score

Pfanne 20cm against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Pfanne 20cm is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pfanne 20cm market on Amazon at a glance

Shoppers on Amazon Germany searched for Pfanne 20cm 428K times last year and spent an estimated €414K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €414K a year.

Searches, last 12 months
428K
Growth, 90 days vs prior 90
-26.1%
Conversion, latest week
5.3%
Market size, estimated
€414Ka year
Peak month
November2.4× the quietest month
Top search term
pfanne 20cm80K searches a year

02 · Price

A sale here is worth €18.15.

Listings sell for €18.15 on average, from €8.14 to €32.93. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At €18.15 that is €9K to €14K a year per listing.

Average price
€18.15inside the $15 to $100 sweet spot
Price range
€8.14–€32.93
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
€9K–€14K
Returns
3.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #88 within Kochen. It carries 3,201 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
94%
Out of stock, average day
8.1%
Average rank
#88in Kochen
Average rating
4.34 starsAmazon Germany average 4.37 stars
Average reviews
3,201per listing
Listings tracked
34

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Pfanne 20cm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

111

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

49%

Top 20: 87%

Open market

24%

  • Brand 138%
  • Brand 220%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 63%

Demand

Pfanne 20cm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Search terms

Top Pfanne 20cm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pfanne 20cm80K/yr
  • kleine pfanne56K/yr
  • bratpfanne 20 cm53K/yr
  • pfanne klein43K/yr
  • kleine pfanne induktion26K/yr
  • tefal pfanne 20cm27K/yr
  • pfanne 20cm induktion23K/yr
  • pfanne 20 cm15K/yr
  • pfanne klein induktion12K/yr
  • wmf pfanne 20cm13K/yr

Reviews and returns

What reviews say buyers love and hate about Pfanne 20cm

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Qualität insgesamt”
3.8%of orders come back
“Qualität fraglich”
A buyer, on “Qualität insgesamt”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pfanne 20cm questions

Answered from the same tracked data.