Palo Santo

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €152K a year.

Searches, last 12 months

171K

Growth, 90 days vs prior 90

-23.8%

Conversion, latest week

8.6%

Market size, estimated

€152Ka year

Peak month

December2.9× the quietest month

Top search term

palo santo104K searches a year

Listings sell for €10.43 on average, from €5.05 to €22.47. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At €10.43 that is €13K to €16K a year per listing.

Average price

€10.43under the $15 to $100 sweet spot

Price range

€5.05–€22.47

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

€13K–€16K

Returns

0.6%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #88 within Raumdüfte. It carries 2,061 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#88in Raumdüfte

Average rating

4.38 starsAmazon Germany average 4.37 stars

Average reviews

2,061per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months