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Outin

Fail

The top 5 brands take 100% of clicks, so Outin is a Fail.

Flapen Score
40
40 / 100
Ranks 3,334 of 4,240 Küche, Haushalt & Wohnen niches · −8 vs the category median of 48
Market size
€250K/yr223K searches / yr
90-day growth
+21.3%search demand this quarter
Competition
75%top-5 click share · 5 brands · 10 sellers

Flapen Score

Outin against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Outin is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outin market on Amazon at a glance

Shoppers on Amazon Germany searched for Outin 223K times last year and spent an estimated €250K. All 5 brands take every click. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €250K a year.

Searches, last 12 months
223K
Growth, 90 days vs prior 90
+21.3%
Conversion, latest week
1.5%
Market size, estimated
€250Ka year
Peak month
August4.4× the quietest month
Top search term
outin61K searches a year

02 · Price

A sale here is worth €77.44.

Listings sell for €77.44 on average, from €31.46 to €149.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At €77.44 that is €19K to €39K a year per listing.

Average price
€77.44inside the $15 to $100 sweet spot
Price range
€31.46–€149.17
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
€19K–€39K
Returns
4.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #63 within Kaffee, Tee & Espresso. It carries 1,464 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
10.1%
Average rank
#63in Kaffee, Tee & Espresso
Average rating
4.26 starsAmazon Germany average 4.37 stars
Average reviews
1,464per listing
Listings tracked
13

04 · Newcomers

7 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
32 months

Products

Top Outin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

5 flat

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 28%
  • Brand 36%
  • Brand 43%
  • Brand 52%

Demand

Outin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.4×

Search terms

Top Outin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outin61K/yr
  • outin nano28K/yr
  • tragbare espressomaschine22K/yr
  • espressomaschine to go16K/yr
  • outin espressomaschine17K/yr
  • portable espresso machine9K/yr
  • outin zubehör5K/yr
  • mobile kaffeemaschine mit akku7K/yr
  • tragbare espressomaschine mit akku6K/yr
  • portable espresso maker10K/yr

Reviews and returns

What reviews say buyers love and hate about Outin

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
14%of negative reviews mention “Akkulaufzeit”
4.5%of orders come back
“Akkukapazität gering”
A buyer, on “Akkulaufzeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Outin questions

Answered from the same tracked data.