Omnia

Shoppers searched for this 377K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +38.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €474K a year.

Searches, last 12 months

377K

Growth, 90 days vs prior 90

+38.8%

Conversion, latest week

2.7%

Market size, estimated

€474Ka year

Peak month

July3.3× the quietest month

Top search term

omnia150K searches a year

Listings sell for €47.07 on average, from €7.35 to €119.75. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €47.07 that is €12K to €24K a year per listing.

Average price

€47.07inside the $15 to $100 sweet spot

Price range

€7.35–€119.75

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

€12K–€24K

Returns

0.9%of orders · Amazon Germany median 1.1%

30% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Backen. It carries 398 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

65%

Out of stock, average day

0.0%

Average rank

#110in Backen

Average rating

4.64 starsAmazon Germany average 4.37 stars

Average reviews

398per listing

Listings tracked

23

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

38 months