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51

oma tasse

Worth a look

Shows low returns (0.6%), but a small market ($42K/yr) keeps it on the watch list.

Market size 10Growth 38Conversion 37Competition 67Returns 97Price range 65Avg price 61Brand share 84Review moat 73Quality gap 16

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Brand share

Great51%

top-5 brand share — no brand owns this niche

Review moat

Good594.45

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Price range

Good€6.47–€30.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€13.35

avg listing price — sweet spot $15–$100

Growth

Okay+10.0%

90-day search growth — must beat 0% to launch

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Market size

Bad€42K

€42K/yr · 105K searches

According to Flapen's Amazon Germany niche tracking, oma tasse is a €42K/yr Amazon Germany market (105K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

oma tasse market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
€40K–€53K
units × avg price
Conversion rate
3.0%
Avg BSR
#1,988
Page quality
0%
Prime
55%
Sponsored
90%
Out of stock
11.5%
Avg brand age
29 months
Avg seller age
197 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

27 falling

Sellers

42

Top-5 brand share

51%

Top 20: 93%

Top-5 click share

45%

Top 20: 87%

Open market

44%

  • Amari16%
  • HerzHolzPapier13%
  • Generisch9%
  • Sheepworld7%
  • Laser Tattoo6%
  • Wzczf5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +10.0% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 8.7×

Top oma tasse search terms

  • oma tasse44K/yr
  • tasse oma35K/yr
  • beste oma tasse9K/yr
  • oma tasse personalisiert5K/yr
  • tasse oma personalisiert5K/yr
  • tasse für oma6K/yr
All search terms

Top oma tasse products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€4K15%€6K20%€8K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about oma tasse

What buyers praise and complain about, mined from review topics.

What buyers love

Geschenk Zweck39%

“Beste Geschenk für Oma”

Qualität insgesamt29%

“Super schönes Produkt”

beworben Vs Tatsächliches Produkt16%

“Super Produkt, ist so wie beschrieben kann ich weiterempfehlen”

Design insgesamt6%

“ein optisch sehr schönes Produkt”

Bild/Bildklarheit3%

“Die Fotos auf der Tasse sind super scharf”

Materialqualität3%

“Tolles Material, schönes Design, sehr gut als Geschenk”

Haltbarkeit1%

“schon einige Male benützt und Material und Verarbeitung ist sehr gut”

Temperaturerhaltung1%

“Ansonsten hält die Tasse das Getränk gut warm, und man kann auch angenehm aus ihr trinken”

Wärme1%

“Ansonsten hält die Tasse das Getränk gut warm, und man kann auch angenehm aus ihr trinken”

Gewicht leicht1%

“hat ein angenehmes Gewicht”

What buyers complain about

Druckqualität50%

“Was ich schade finde, ist, dass der Druck sehr verpixelt und schwammig ist- und leider auch schief”

Geschenk Zweck13%

“nicht wie so ein typisches schnell gedrucktes „Geschenkprodukt“, das nach zwei Wochen im Schrank verschwindet.”

Top return reasons

Defekt Material/Teile32%
Geschenk Zweck14%
Qualität insgesamt14%
Druckqualität7%
Funktionalität insgesamt7%
Gesamtgröße7%
beworben Vs Tatsächliches Produkt7%
Geruch7%
Wartung und Reparatur4%

Common questions

Is oma tasse profitable to sell on Amazon Germany?
The niche generates €42K/yr across 31 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the oma tasse niche?
27 brands and 42 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 51% of demand.
What do buyers complain about in oma tasse?
Top complaints mined from reviews: Druckqualität, Geschenk Zweck. The return rate is 0.6%.
When does demand for oma tasse peak?
Demand peaks in Dec; the busiest month runs 8.7× the quietest.
What does it cost to enter the oma tasse niche?
Listings span €6.47–€30.57; the average listing price is €13.35 (sweet spot $15–$100). The average incumbent carries 594 reviews — the moat a new listing must climb.