Is ölkreide profitable to sell on Amazon Germany?

The niche generates €261K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +42.2%. Flapen's verdict: Skip it (48/100).

How competitive is the ölkreide niche?

8 brands and 102 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in ölkreide?

Top complaints mined from reviews: Geruch, Hartes Gefühl, Qualität insgesamt. The return rate is 0.5%.

When does demand for ölkreide peak?

Demand peaks in Jul–Aug–Sep; the busiest month runs 3.0× the quietest.

What does it cost to enter the ölkreide niche?

Listings span €4.33–€38.56; the average listing price is €12.94 (sweet spot $15–$100). The average incumbent carries 4,281 reviews — the moat a new listing must climb.

ölkreide

Skip it

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Price range

Good€4.33–€38.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+42.2%

90-day search growth — must beat 0% to launch

Avg price

Good€12.94

avg listing price — sweet spot $15–$100

Market size

Okay€261K

€261K/yr · 307K searches

Review moat

Bad4,281.41

avg incumbent reviews — the moat a new listing must climb

Competition

Bad73%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, ölkreide is a €261K/yr Amazon Germany market (307K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

ölkreide market data

Units sold / yr: 20K–25K; avg 1,250–1,500/product
Revenue / yr: €259K–€324K; units × avg price
Conversion rate: 6.6%
Avg BSR: #78
Page quality: 0%
Prime: 94%
Sponsored: 59%
Out of stock: 0.0%
Avg brand age: 65 months
Avg seller age: 184 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

102

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

Honsell60%
Artecho21%
Faber-Castell8%
Pentel3%
Paul Rubens2%
Eberhard Faber2%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +42.2% search growth over the last 90 days.

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.0×

Open Trend

Top ölkreide search terms

ölkreide57K/yr -9.0%4.4% conv.
ölpastellkreide45K/yr -4.2%3.8% conv.
jaxon kreide31K/yr +173.7%6.0% conv.
jaxon kreide 12er grundschule26K/yr >1,000%7.1% conv.
oil pastels31K/yr -13.8%2.1% conv.
jaxon ölkreide20K/yr +98.8%6.5% conv.
öl pastellkreide14K/yr -3.6%4.2% conv.
ölkreide jaxon10K/yr +161.6%8.0% conv.
oil pastel9K/yr -6.4%2.1% conv.
jackson kreide8K/yr +42.2%5.5% conv.

All search terms

Top ölkreide products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Honsell 47412 - Jaxon Ölpastellkreide 12er Set im Kartonetui brillante lichtechte Farben ideal für Künstler Hobbymaler Kinder Schule Kunstunterricht

Honsell€5.344.8★5,552 rev

Honsell 47424 - Jaxon Ölpastellkreide 24er Set im Kartonetui brillante lichtechte Farben ideal für Künstler Hobbymaler Kinder Schule Kunstunterricht frei von Schadstoffen

Honsell€11.344.8★5,552 rev

Artecho Ölpastellkreide 48er Set lichtechte Farben Sanfte Berührung Einfaches Mischen und Schattieren Ideal für Künstler Hobbymaler Schule.

Artecho€12.254.7★5,523 rev

FABER-CASTELL 127024 - Permanente Ölpastellkreide STUDIO QUALITY 24er Etui

Faber-Castell€8.034.7★5,273 rev

Honsell 49412 - Jaxon Aquarell Wachspastellkreide wasservermalbar 12er Set im Kartonetui hohe Farbbrillanz satter Farbaufstrich für Künstler Hobbymaler Kunstunterricht

Honsell€7.024.7★764 rev

Newest

by launch date

Ölpastellkreide 48 Farben plus 4 weiße lebendige Farben extra weiche Ölkreide einfaches Mischen und Schattieren langlebige Oil Pastels geeignet für Künstlerbedarf für Künstler und Studenten

IMALPQPP€9.9324 rev

6mo ago

Artecho Ölpastellkreide Set mit 50 Farben (8 x 60 mm) weiche Ölpastellkreiden für Kunstmalerei Zeichnen Mischen Ölkreiden Pastellkreiden Kunstbedarf für Künstler Anfänger Lehrer

Artecho€10.59685 rev

1y ago

Artecho Ölpastellkreide 72 Strong Color Set lichtechte Farben Sanfte Berührung Einfaches Mischen und Schattieren Ideal für Künstler Hobbymaler Schule.

Artecho€19.395,523 rev

2y ago

Paul Rubens Ölpastellkreide Set 72 Farben Oil Pastels Weiche Pastellfarben für Künstler Studenten und Ideal zum Skizzieren Dekorieren

Paul Rubens€38.56481 rev

3y ago

Mungyo Gallery Soft Oil Weiche Ölpastelle für Künstler 48 Stück

Mungyo€29.805,118 rev

3y ago

What buyers say about ölkreide

What buyers praise and complain about, mined from review topics.

What buyers love

Farbe44%

“Gute Pigmentierung und schöne Farbauswahl”

Qualität insgesamt19%

“Super Qualität”

Preis-Leistungs-Verhältnis17%

“Das zu einem fairen Preis”

Weiches Gefühl6%

“Sehr weich, funktioniert also auch inordnung auf dünnem Papier- auf dickem aber wesentlich besser”

Benutzerfreundlichkeit4%

“Lässt sich gut Handhaben”

Zeichenerfahrung1%

“Es macht Spaß damit zu malen”

Lackqualität1%

“Kräftige Farben und klassischer Zeichen-Spaß”

Stift/Bleistiftqualität1%

“Die Stifte haben eineTop Qualität zu einem fairen Preis”

Haltbarkeit1%

“und kann mir vorstellen, dass sie lange halten.”

Papierqualität1%

“fließen geschmeidig über das Papier.”

What buyers complain about

Geruch25%

“starker Chemie-Geruch.”

Hartes Gefühl14%

“Y. etwas harte”

Qualität insgesamt12%

“sie haben vielleicht keine Künstlerqualität,”

Preis-Leistungs-Verhältnis4%

“Sie sind nicht die günstigsten auf dem Markt”

Top return reasons

Qualität insgesamt20%

Farbe16%

Geruch14%

Gesamtgröße9%

Benutzerfreundlichkeit7%

Weiches Gefühl7%

Defekt Material/Teile6%

Wasserbeständigkeit5%

Hartes Gefühl3%

Preis-Leistungs-Verhältnis2%

Common questions

Is ölkreide profitable to sell on Amazon Germany?: The niche generates €261K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +42.2%. Flapen's verdict: Skip it (48/100).
How competitive is the ölkreide niche?: 8 brands and 102 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in ölkreide?: Top complaints mined from reviews: Geruch, Hartes Gefühl, Qualität insgesamt. The return rate is 0.5%.
When does demand for ölkreide peak?: Demand peaks in Jul–Aug–Sep; the busiest month runs 3.0× the quietest.
What does it cost to enter the ölkreide niche?: Listings span €4.33–€38.56; the average listing price is €12.94 (sweet spot $15–$100). The average incumbent carries 4,281 reviews — the moat a new listing must climb.