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Nespresso Vertuo Kapselhalter

Fail

Shoppers spend an estimated $38K a year here, so Nespresso Vertuo Kapselhalter is a Fail.

Flapen Score
43
43 / 100
Ranks 2,912 of 4,240 Küche, Haushalt & Wohnen niches · −5 vs the category median of 48
Market size
€38K/yr28K searches / yr
90-day growth
-28.6%search demand this quarter
Competition
58%top-5 click share · 15 brands · 25 sellers

Flapen Score

Nespresso Vertuo Kapselhalter against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Nespresso Vertuo Kapselhalter is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nespresso Vertuo Kapselhalter market on Amazon at a glance

Shoppers on Amazon Germany searched for Nespresso Vertuo Kapselhalter 28K times last year and spent an estimated €38K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €38K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-28.6%
Conversion, latest week
5.3%
Market size, estimated
€38Ka year
Peak month
December2.9× the quietest month
Top search term
nespresso vertuo kapselhalter13K searches a year

02 · Price

A sale here is worth €25.30.

Listings sell for €25.30 on average, from €15.32 to €56.76. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €25.30 that is €0 to €3K a year per listing.

Average price
€25.30inside the $15 to $100 sweet spot
Price range
€15.32–€56.76
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #59 within Kaffee, Tee & Espresso. It carries 767 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
95%
Out of stock, average day
10.2%
Average rank
#59in Kaffee, Tee & Espresso
Average rating
4.59 starsAmazon Germany average 4.37 stars
Average reviews
767per listing
Listings tracked
20

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Nespresso Vertuo Kapselhalter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

€0€2K€4K€6K€8K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

25

Est. top-5 brand share

67%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 100%

Open market

27%

  • HiveNets20%
  • SYSYLY13%
  • RECAPS12%
  • Bagoo12%
  • HFHOME10%
  • LifeMoreasy7%

Demand

Nespresso Vertuo Kapselhalter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Nespresso Vertuo Kapselhalter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • nespresso vertuo kapselhalter13K/yr
  • vertuo kapselhalter9K/yr
  • nespresso kapselhalter vertuo5K/yr

Reviews and returns

What reviews say buyers love and hate about Nespresso Vertuo Kapselhalter

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
100%of negative reviews mention “Qualität insgesamt”
3.1%of orders come back
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Nespresso Vertuo Kapselhalter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data